- Flapen Score
- 26 / 100Ranks 164 of 171 Musical Instruments & DJ niches · −18 vs the category median of 4426
- Market size
- £34K/yr32K searches / yr
- 90-day growth
- -13.5%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 12 sellers
Flapen Score
At2020 against its category
The dotted line is the Musical Instruments & DJ average. Past it, At2020 is stronger. Inside it, weaker.
Market
The At2020 market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for At2020 32K times last year and spent an estimated £34K. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 26 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £34K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -13.5%
- Conversion, latest week
- 1.8%
- Market size, estimated
- £34Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- at202013K searches a year
02 · Price
A sale here is worth £58.09.
Listings sell for £58.09 on average, from £23.13 to £77.68. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At £58.09 that is £6K to £15K a year per listing.
- Average price
- £58.09inside the $15 to $100 sweet spot
- Price range
- £23.13–£77.68
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £6K–£15K
- Returns
- 3.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #55 within Musical Instruments & DJ. It carries 8,849 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 25%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #55in Musical Instruments & DJ
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 8,849per listing
- Listings tracked
- 4
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 84 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 84 months
Products
Top At2020 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Audio-Technica AT2020 Cardioid Condenser Microphone Black
- Price
- £68.51
- Rating
- 4.7/5
- Reviews
- 15,299
- Age
- 19y ago

Audio-Technica 2020USB+ Cardioid Condenser Microphone (USB connection) Grey
- Price
- £77.68
- Rating
- 4.6/5
- Reviews
- 4,761
- Age
- 13y ago

Audio Technica AT2020 Mic Boom Arm Suspension Scissor AT2020 Microphone Stand with Shock Mount Pop Filter Upgraded Clamp for AT2020 AT2020USB+ AT2035 Condenser Studio Mic
- Price
- £23.13
- Rating
- 3.7/5
- Reviews
- 36
- Age
- 4y ago

Audio-Technica 2020GM Cardioid Condenser Microphone Silver
- Price
- £63.02
- Rating
- 4.7/5
- Reviews
- 15,299
- Age
- 4y ago
Trending
estimated 90-day click momentum
Audio-Technica 2020GM Cardioid Condenser Microphone Silver
- Price
- £63.02
- Rating
- 4.7/5
- Reviews
- 15,299
- Age
- 4y ago

Audio-Technica AT2020 Cardioid Condenser Microphone Black
- Price
- £68.51
- Rating
- 4.7/5
- Reviews
- 15,299
- Age
- 19y ago

Audio Technica AT2020 Mic Boom Arm Suspension Scissor AT2020 Microphone Stand with Shock Mount Pop Filter Upgraded Clamp for AT2020 AT2020USB+ AT2035 Condenser Studio Mic
- Price
- £23.13
- Rating
- 3.7/5
- Reviews
- 36
- Age
- 4y ago

Audio-Technica 2020USB+ Cardioid Condenser Microphone (USB connection) Grey
- Price
- £77.68
- Rating
- 4.6/5
- Reviews
- 4,761
- Age
- 13y ago
Newest
by launch date
Audio Technica AT2020 Mic Boom Arm Suspension Scissor AT2020 Microphone Stand with Shock Mount Pop Filter Upgraded Clamp for AT2020 AT2020USB+ AT2035 Condenser Studio Mic
- Price
- £23.13
- Rating
- 3.7/5
- Reviews
- 36
- Age
- 4y ago

Audio-Technica 2020GM Cardioid Condenser Microphone Silver
- Price
- £63.02
- Rating
- 4.7/5
- Reviews
- 15,299
- Age
- 4y ago

Audio-Technica 2020USB+ Cardioid Condenser Microphone (USB connection) Grey
- Price
- £77.68
- Rating
- 4.6/5
- Reviews
- 4,761
- Age
- 13y ago

Audio-Technica AT2020 Cardioid Condenser Microphone Black
- Price
- £68.51
- Rating
- 4.7/5
- Reviews
- 15,299
- Age
- 19y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
12
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Audio-Technica94%
- Frgyee6%
- Open — no brand owns it (0%)
Demand
At2020 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Search terms
Top At2020 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- at202013K/yr
- audio technica at20209K/yr
- audio technica microphone7K/yr
- audio-technica at20204K/yr
Reviews and returns
What reviews say buyers love and hate about At2020
We read the reviews and the return reasons for every product selling here.
“Inadequate instructions, no cable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common At2020 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









