54
tall fridge
Worth a lookShows a thin review moat (298 avg reviews), but prices mostly outside the sweet spot ($155.35–$377.96) keeps it on the watch list.
Review moat
Great298.32avg incumbent reviews — the moat a new listing must climb
Growth
Great+64.2%90-day search growth — must beat 0% to launch
Market size
Good£737K£737K/yr · 275K searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£227.34avg listing price — sweet spot $15–$100
Returns
Okay4.0%return rate — above 5% kills the launch gate
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Price range
Bad£155.35–£377.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price