Fridge Water Filter
Fridge Water Filter shows searches that convert (14.5% search→purchase), but a concentrated shelf (top 5 take 78% of clicks) keeps it on the watch list.
Flapen Score
Is Fridge Water Filter profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Fridge Water Filter is a £572K/yr Amazon United Kingdom market (230K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in May–Jun–Jul–Dec. Verdict: Worth a look — 53/100.
Fridge Water Filter: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +19.8% over the last 90 days and 14.5% of searches end in a purchase.
£572K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 14 products
Top Fridge Water Filter products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
GOLDEN ICEPURE 2 Pieces Refrigerator Water Filter Compatible with Samsung DA29-10105J DA29-10105J HAFEX/EXP DA99-02131B WSF-100 EF9603 HAIER LG Inline Refrigerator
- Price
- £10.67
- Rating
- 4.6/5
- Reviews
- 15,600
- Age
- 8y ago

Samsung DA29-10105J HAFEX/EXP External Inline Refrigerator Water Filter (Pack of 1)
- Price
- £14.27
- Rating
- 4.7/5
- Reviews
- 1,008
- Age
- 3y ago

Samsung DA29-10105J Fridge Water Filter HAFEX/EXP 5m 3 785 Liters 6 Months
- Price
- £36.78
- Rating
- 4.6/5
- Reviews
- 1,007
- Age
- 3y ago

AQUA CREST Fridge Water Filter Replacement for Samsung DA29-00003G (2)
- Price
- £10.97
- Rating
- 4.7/5
- Reviews
- 10,642
- Age
- 8y ago

Samsung DA97-17376B Fridge Water Filter Model HAF-QIN/EXP
- Price
- £28.46
- Rating
- 4.6/5
- Reviews
- 3,466
- Age
- 8y ago
Trending
90-day click momentum
LG Replacement Water Filter for Refrigerators Model ADQ73693901
- Price
- £16.10
- Rating
- 4.7/5
- Reviews
- 943
- Age
- 3y ago

BRITA Flow XXL Water Filter Tank (8.2L) incl. 1x MAXTRA PRO Pure Performance cartridge - fridge-fitting dispenser for families and offices - now in sustainable Smart Box packaging
- Price
- £30.07
- Rating
- 4.6/5
- Reviews
- 6,009
- Age
- 3y ago

Samsung DA29-10105J HAFEX/EXP External Inline Refrigerator Water Filter (Pack of 1)
- Price
- £14.27
- Rating
- 4.7/5
- Reviews
- 1,008
- Age
- 3y ago

4X AquaHouse AH-UIF External Fridge Water Filter fits Samsung & Haier Fridge Freezer Models with External Filters only
- Price
- £16.43
- Rating
- 4.6/5
- Reviews
- 1,726
- Age
- 9y ago

Samsung DA97-17376B Fridge Water Filter Model HAF-QIN/EXP
- Price
- £28.46
- Rating
- 4.6/5
- Reviews
- 3,466
- Age
- 8y ago
Newest
by launch date
Waterdrop Fridge Water Filter Replacement for Samsung DA29-10105J 4 Pack
- Price
- £14.82
- Rating
- 4.4/5
- Reviews
- 4,945
- Age
- 2y ago

BRITA Flow XXL Water Filter Tank (8.2L) incl. 1x MAXTRA PRO Pure Performance cartridge - fridge-fitting dispenser for families and offices - now in sustainable Smart Box packaging
- Price
- £30.07
- Rating
- 4.6/5
- Reviews
- 6,009
- Age
- 3y ago

LG Replacement Water Filter for Refrigerators Model ADQ73693901
- Price
- £16.10
- Rating
- 4.7/5
- Reviews
- 943
- Age
- 3y ago

Samsung DA29-10105J HAFEX/EXP External Inline Refrigerator Water Filter (Pack of 1)
- Price
- £14.27
- Rating
- 4.7/5
- Reviews
- 1,008
- Age
- 3y ago

Samsung DA29-10105J Fridge Water Filter HAFEX/EXP 5m 3 785 Liters 6 Months
- Price
- £36.78
- Rating
- 4.6/5
- Reviews
- 1,007
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
Brands
8 falling
Sellers
55
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
5%
- Samsung48%
- GOLDEN ICEPURE32%
- AQUA CREST4%
- LG4%
- AquaHouse4%
- BRITA3%
- Open — no brand owns it (2 brands, 5%)
Fridge Water Filter demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul, Dec · busiest ÷ quietest = 2.9×
Top Fridge Water Filter search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- samsung fridge water filter52K/yr
- samsung water filter for fridge freezer30K/yr
- fridge water filter25K/yr
- water filter for fridge13K/yr
- fridge filter10K/yr
- samsung fridge filter12K/yr
- samsung water filter14K/yr
- lg fridge water filter8K/yr
- samsung filter for fridge freezer9K/yr
- samsung water filter for fridge7K/yr
What reviews say buyers love and hate about Fridge Water Filter
What buyers mention most, as a share of all reviews.
What buyers love
89% of reviews“Really good as described”
“Quality filters”
“reasonable price”
“fits as expected”
“As described”
What buyers complain about
71% of reviews“leaks like a sieve”
“Big”
“but filter still is not very great”
“Fitting the pipes to the filter were more difficult than I was used to on your own”
“not noticeably better than other filters Ive tried”
Fridge Water Filter return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
37%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Fridge Water Filter questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.




