lint rollers
Worth a lookShows searches that convert (21.5% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible21.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Market size
Great£1.3M£1.3M/yr · 1.1M searches
Brand share
Good63%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Review moat
Bad7,329.21avg incumbent reviews — the moat a new listing must climb
Growth
Bad-18.6%90-day search growth — must beat 0% to launch
Avg price
Bad£5.83avg listing price — sweet spot $15–$100
Price range
Bad£1.92–£14.36cheapest to priciest tracked listing — scored on the share inside $15–$100