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5v power supply
Skip itPrices mostly outside the sweet spot ($5.24–$14.07) — this niche doesn't clear our bar today.
Review moat
Incredible94avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Returns
Okay3.9%return rate — above 5% kills the launch gate
Competition
Bad72%top-5 click share — a locked-up shelf
Avg price
Bad£7.33avg listing price — sweet spot $15–$100
Market size
Bad£43K£43K/yr · 68K searches
Growth
Bad-33.5%90-day search growth — must beat 0% to launch
Price range
Bad£5.24–£14.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier