Is airport security liquids bags profitable to sell on Amazon United Kingdom?

The niche generates £106K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +37.4%. Flapen's verdict: Worth a look (51/100).

How competitive is the airport security liquids bags niche?

17 brands and 29 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 68% of demand.

What do buyers complain about in airport security liquids bags?

Top complaints mined from reviews: Size-Overall, Value For Money, Durability. The return rate is 0.4%.

When does demand for airport security liquids bags peak?

Demand peaks in Aug–Sep; the busiest month runs 4.1× the quietest.

What does it cost to enter the airport security liquids bags niche?

Listings span £2.67–£7.31; the average listing price is £4.49 (sweet spot $15–$100). The average incumbent carries 1,467 reviews — the moat a new listing must climb.

airport security liquids bags

Worth a look

Shows low returns (0.4%), but prices mostly outside the sweet spot ($2.67–$7.31) keeps it on the watch list.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Incredible12.3%

search→purchase rate — share of searches ending in a sale

Growth

Good+37.4%

90-day search growth — must beat 0% to launch

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Review moat

Good1,466.65

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£106K

£106K/yr · 192K searches

Avg price

Bad£4.49

avg listing price — sweet spot $15–$100

Price range

Bad£2.67–£7.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, airport security liquids bags is a £106K/yr Amazon United Kingdom market (192K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 51/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

airport security liquids bags market data

Units sold / yr: 25K–30K; avg 1,000–1,250/product
Revenue / yr: £112K–£135K; units × avg price
Conversion rate: 12.3%
Avg BSR: #93
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 8.7%
Avg brand age: 29 months
Avg seller age: 187 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

26%

Jsdoin18%
SLIJAR15%
Lamapee14%
bagsmart12%
BEHAHAI8%
FOMGIIN6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +37.4% search growth over the last 90 days.

Peak months: Aug, Sep · busiest ÷ quietest = 4.1×

Open Trend

Top airport security liquids bags search terms

airport liquid bags41K/yr +46.2%12.4% conv.
20x20 clear plastic zip travel bag13K/yr +119.1%7.6% conv.
airport security liquids bags25K/yr +5.9%11.2% conv.
clear airport liquid bags uk11K/yr +34.6%13.5% conv.
travel liquids bag11K/yr +25.3%9.6% conv.
20cm x 20cm clear bag airport9K/yr +113.4%9.1% conv.
liquids bag for airport9K/yr +20.7%10.3% conv.
20 x 20 clear bag for travel liquids uk8K/yr +81.2%8.4% conv.
clear bag for airport liquids7K/yr +77.9%10.1% conv.
liquid bags for travel5K/yr +40.8%11.7% conv.

All search terms

Top airport security liquids bags products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Clear Travel Toiletries Bag 2 Pcs TSA Approved Toiletry Bag with Zippers Travel Accessories Portable Waterproof Cosmetic Clear Makeup Bag for Women and Men (Black)

Jsdoin£5.784.5★2,699 rev

4PC Airport Security Liquids Bags 20X20 cm Clear TSA Approved Security Toiletry Bag Approved Hand Luggage Regulations Waterproof Liquids Wash Bags Travel Accessorie Holiday Essentials for Women/Men

SLIJAR£6.094.6★3,456 rev

BAGSMART Clear Toiletry Bag 2 Packs Waterproof Travel Makeup Cosmetic Organiser TSA Approved Airport Security Liquids Bags Travel Essential for Toiletries Black

bagsmart£5.854.3★172 rev

Airport Security Liquids Bags 6 Pcs 20 x 20cm Clear Bags for Hand Luggage

Lamapee£3.324.6★994 rev

FOMGIIN Airport Security Liquids Bags 6 Pack 20 x 20 cm Airline Approved Liquid Clear Plastic Bag for Hand Travel Luggage

FOMGIIN£3.384.7★202 rev

Newest

by launch date

Parsuko 2 PCS Clear Travel Toiletries Bag TSA Approved Waterproof Black

Parsuko£4.5043 rev

8mo ago

BAGSMART Clear Toiletry Bag 2 Packs Waterproof Travel Makeup Cosmetic Organiser TSA Approved Airport Security Liquids Bags Travel Essential for Toiletries Black

bagsmart£5.85172 rev

1y ago

Gpurplebud 20 X 20cm Airport Security Liquids Bags-3 Pcs Clear Toiletry Bags TSA Approved Security Travel Liquids Bag Leakproof Travel/Holiday Essentials for Women/Men

Gpurplebud£4.1894 rev

1y ago

FOMGIIN Airport Security Liquids Bags 6 Pack 20 x 20 cm Airline Approved Liquid Clear Plastic Bag for Hand Travel Luggage

FOMGIIN£3.38202 rev

2y ago

MOCOCITO 12 Pack Clear Toiletry Bags for Airport Security Liquid 20cm x 20cm Reusable Bags Approved by EU and UK Regulations

MOCOCITO£3.281,331 rev

2y ago

What buyers say about airport security liquids bags

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Amazing quality”

Size-Overall16%

“They are a great size”

Value For Money12%

“Good price”

Portability7%

“Handy clear bags for travel”

Ease Of Use7%

“Easy to use”

Strength6%

“The PVC material feels sturdy”

Durability5%

“durable”

Advertised Vs Actual Product5%

“Just the job”

Zipper Quality4%

“The zippers are strong”

Material Quality3%

“as the bags are made from a thick waterproof PVC material”

What buyers complain about

Size-Overall41%

“Much larger than expected”

Value For Money8%

“honestly, I feel like its probably cheaper”

Durability4%

“Broke on 3rd use”

Thickness4%

“All good, they get a bit grubby after a couple of travels”

Functionality-Overall4%

“Didnt work for me”

Smell3%

“Strong smell of PVC”

Certifications2%

“may not be accepted across Europe and other countries”

Top return reasons

Size-Overall71%

Quality-Overall6%

Advertised Vs Actual Product3%

Smell3%

Value For Money2%

Zipper Quality2%

Material Quality2%

Wrong Dimensions1%

Gap/Hole1%

Width1%

Common questions

Is airport security liquids bags profitable to sell on Amazon United Kingdom?: The niche generates £106K/yr across 20 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +37.4%. Flapen's verdict: Worth a look (51/100).
How competitive is the airport security liquids bags niche?: 17 brands and 29 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in airport security liquids bags?: Top complaints mined from reviews: Size-Overall, Value For Money, Durability. The return rate is 0.4%.
When does demand for airport security liquids bags peak?: Demand peaks in Aug–Sep; the busiest month runs 4.1× the quietest.
What does it cost to enter the airport security liquids bags niche?: Listings span £2.67–£7.31; the average listing price is £4.49 (sweet spot $15–$100). The average incumbent carries 1,467 reviews — the moat a new listing must climb.