aftersun with tan enhancer
Worth a lookShows demand growing +326.4% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Growth
Incredible+326.4%90-day search growth — must beat 0% to launch
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible16.1%search→purchase rate — share of searches ending in a sale
Market size
Okay£210K£210K/yr · 176K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,721.73avg incumbent reviews — the moat a new listing must climb
Competition
Bad71%top-5 click share — a locked-up shelf
Avg price
Bad£7.41avg listing price — sweet spot $15–$100
Price range
Bad£4.34–£17.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, aftersun with tan enhancer is a £210K/yr Amazon United Kingdom market (176K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
aftersun with tan enhancer market data
- Units sold / yr
- 25K–30K
- avg 2,000–2,500/product
- Revenue / yr
- £185K–£222K
- units × avg price
- Conversion rate
- 16.1%
- Avg BSR
- #46
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 60%
- Out of stock
- 0.0%
- Avg brand age
- 72 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
194
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
0%
- Piz Buin64%
- HAWAIIAN Tropic31%
- Garnier2%
- Calypso2%
- Lancaster2%
Demand
Weekly Amazon search volume, last 38 weeks — +326.4% search growth over the last 90 days.Top aftersun with tan enhancer search terms
- hawaiian tropic after sun29K/yr
- piz buin aftersun29K/yr
- aftersun with tan enhancer22K/yr
- piz buin tan intensifier19K/yr
- after sun tan enhancer12K/yr
- piz buin tan and protect12K/yr
- tan intensifier piz buin8K/yr
- piz buin after sun8K/yr
- hawaiian tropic aftersun7K/yr
- piz buin tan and protect 306K/yr
Top aftersun with tan enhancer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Piz Buin After Sun Tan Intensifying Moisturising Lotion (200ml) Nourishing Aftersun Cream with Vitamin E and Shea Butter Ideal to Soothe Sensitive Skin with Tanimel Tan Intensifying Plant Extract
Piz Buin£5.294.5★9,363 rev
Hawaiian Tropic Hydrating After Sun - Helps to preserve your tan 180 ml 24-Hour Moisturisation With Aloe Vera Vegan
HAWAIIAN Tropic£5.284.7★10,546 rev
Hawaiian Tropic Enriching After Sun Body Butter - 250 ml 12-Hour Moisturisation With Shea Butter Coconut scent Vegan
HAWAIIAN Tropic£4.604.5★1,945 rev
Piz Buin Tan and Protect Tan Intensifying Sun Spray SPF 30 High 150ml
Piz Buin£6.744.5★1,441 rev
Piz Buin After Sun Soothing and Cooling Moisturising Lotion (200ml) Nourishing Cream with Aloe Vera Extract to Soothe and Calm Aftersun with Non-Greasy Formula Immediate and Lasting Cooling Effect
Piz Buin£5.144.6★882 rev
Newest
by launch date
HAWAIIAN TROPIC Hydrating After Sun Skin Nourishing Oil 150ml Fast Absorbing With Avocado & Jojoba Oils Water Resistant With Tropical Scent Vegan
HAWAIIAN Tropic£5.58320 rev
Hawaiian Tropic Enriching After Sun Body Butter - 250 ml 12-Hour Moisturisation With Shea Butter Coconut scent Vegan
HAWAIIAN Tropic£4.601,945 rev
Piz Buin Tan and Protect Tan Intensifying Sun Spray SPF 30 High 150ml
Piz Buin£6.741,441 rev
Piz Buin Tan and Protect Intensifying Sun Spray SPF 15 150ml
Piz Buin£7.091,849 rev
Lancaster Golden Tan Maximizer After Sun Lotion One Month Tan Prolonging Natural Tan Accelerator Soothes and Calms Sun-Exposed Skin Softens Skin with Velvety Finish
Lancaster£17.633,503 rev
Trending
90-day click momentum
Garnier Ambre Solaire Fake Tan After Sun Hydrating Tan Maintainer with Glycerol & Vitamin E Hydrate Soothe & Intensify Skin Radiant Glow Dermatologically Tested 200ml
Garnier£4.344.4★
Piz Buin Tan and Protect Tan Intensifying Sun Spray SPF 30 High 150ml
Piz Buin£6.744.5★
Piz Buin Tan and Protect Tan Accelerating Oil Spray SPF 30 High 150 ml (Pack of 1)
Piz Buin£7.264.4★
Piz Buin Tan and Protect Tan Intensifying Lotion SPF 15 150 ml
Piz Buin£6.384.6★
Piz Buin Moisturising Sun Lotion SPF 30 (200ml) Water-Resistant Piz Buin 30 Sunscreen with Advanced UVA/UVB Protection Skincare with Glycerin and Feverfew PFE Plant Extract
Piz Buin£4.844.6★
What buyers say about aftersun with tan enhancer
What buyers praise and complain about, mined from review topics.What buyers love
“It smells beautiful”
“Great product for holiday”
“Good deal”
“It's beautifully moisturising”
“comfortable on the skin”
“Soft skin”
“Excellent protection from sun”
“absorbs well”
“This aftersun cream goes on easily and absorbs well, makes my skin feel so moisturised”
“Does the job”
What buyers complain about
“Horrible smell”
“Unable to use”
“makes you feel like an oil slick”
“Does not work”
“Disappointing Performance”
“Expensive”
“one on his face got infected”
“It completely fails to moisturize my skin”
“the cream is quite thick”
“I would never use it every day as instructions state”
Top return reasons
Common questions
- Is aftersun with tan enhancer profitable to sell on Amazon United Kingdom?
- The niche generates £210K/yr across 15 tracked products. 90-day search growth is +326.4%. Flapen's verdict: Worth a look (51/100).
- How competitive is the aftersun with tan enhancer niche?
- 5 brands and 194 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in aftersun with tan enhancer?
- Top complaints mined from reviews: Smell, Ease Of Use, Oily/Greasy. The return rate is 0.1%.
- What does it cost to enter the aftersun with tan enhancer niche?
- Listings span £4.34–£17.63; the average listing price is £7.41 (sweet spot $15–$100). The average incumbent carries 3,722 reviews — the moat a new listing must climb.