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Mineral Sunscreen Kids

Pass

Mineral Sunscreen Kids scores 65 out of 100, a Pass. Shoppers spend an estimated $273K a year here, search demand grew +444.1% this quarter, and an estimated 0.2% of orders come back.

Filters Trending
Flapen Score
65
65 / 100
Top 3% of 638 Baby Products niches · +18 vs the category median of 47
Market size
£273K/yr164K searches / yr
90-day growth
+444.1%search demand this quarter
Competition
62%top-5 click share · 10 brands · 331 sellers

Flapen Score

Mineral Sunscreen Kids against its category

The dotted line is the Baby Products average. Past it, Mineral Sunscreen Kids is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mineral Sunscreen Kids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mineral Sunscreen Kids 164K times last year and spent an estimated £273K. The top 5 brands take 91% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 9.2% of those searches ended in a purchase.

Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved +444.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £273K a year.

Searches, last 12 months
164K
Growth, 90 days vs prior 90
+444.1%
Conversion, latest week
9.2%
Market size, estimated
£273Ka year
Peak month
May15.1× the quietest month
Top search term
badger sunscreen71K searches a year

02 · Price

A sale here is worth £18.04.

Listings sell for £18.04 on average, from £6.95 to £27.31. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £18.04 that is £9K to £14K a year per listing.

Average price
£18.04inside the $15 to $100 sweet spot
Price range
£6.95–£27.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£9K–£14K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #139 within Health & Baby Care. It carries 1,862 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
95%
Out of stock, average day
0.0%
Average rank
#139in Health & Baby Care
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,862per listing
Listings tracked
20

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Mineral Sunscreen Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

331

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

6%

  • Brand 170%
  • Brand 211%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (4 brands, 6%)

Demand

Mineral Sunscreen Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 15.1×

Search terms

Top Mineral Sunscreen Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • badger sunscreen71K/yr
  • mineral sunscreen kids18K/yr
  • suntribe sunscreen10K/yr
  • badger baby sunscreen8K/yr
  • badger sunscreen spf 508K/yr
  • badger kids sunscreen5K/yr
  • natural sunscreen kids5K/yr
  • kids mineral sunscreen5K/yr
  • suntribe sunscreen kids5K/yr
  • suntribe5K/yr

Reviews and returns

What reviews say buyers love and hate about Mineral Sunscreen Kids

We read the reviews and the return reasons for every product selling here.

9%of positive reviews mention “Smell”
10%of negative reviews mention “Allergies”
0.2%of orders come back
“Allergic reaction”
A buyer, on “Allergies”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Mineral Sunscreen Kids questions

Answered from the same tracked data.