Black Border Roll
MaybeAn estimated 0.4% of orders come back. But shoppers spend an estimated $58K a year here, so Black Border Roll is a Maybe.
- Flapen Score
- 60 / 100Top 6% of 638 Baby Products niches · +13 vs the category median of 4760
- Market size
- £58K/yr87K searches / yr
- 90-day growth
- +27.0%search demand this quarter
- Competition
- 53%top-5 click share · 16 brands · 22 sellers
Flapen Score
Black Border Roll against its category
The dotted line is the Baby Products average. Past it, Black Border Roll is stronger. Inside it, weaker.
Market
The Black Border Roll market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Black Border Roll 87K times last year and spent an estimated £58K. The top 5 brands take 66% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 5.8% of those searches ended in a purchase.
Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.
- Searches, last 12 months
- 87K
- Growth, 90 days vs prior 90
- +27.0%
- Conversion, latest week
- 5.8%
- Market size, estimated
- £58Ka year
- Peak month
- July19.5× the quietest month
- Top search term
- display borders for classrooms12K searches a year
02 · Price
A sale here is worth £11.61.
Listings sell for £11.61 on average, from £4.79 to £34.77. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £11.61 that is £3K to £6K a year per listing.
- Average price
- £11.61under the $15 to $100 sweet spot
- Price range
- £4.79–£34.77
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #72 within Nursery. It carries 67 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 91%
- Out of stock, average day
- 0.0%
- Average rank
- #72in Nursery
- Average rating
- 4.16 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 67per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Black Border Roll products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
22
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
53%
Top 20: 98%
Open market
29%
- Brand 140%
- Brand 210%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Black Border Roll search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 19.5×
Search terms
Top Black Border Roll search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- display borders for classrooms12K/yr
- display border10K/yr
- border roll9K/yr
- black border roll9K/yr
- display board borders8K/yr
- boarders6K/yr
- boarder7K/yr
- border rolls for displays5K/yr
- borders for classroom4K/yr
- display borders4K/yr
Reviews and returns
What reviews say buyers love and hate about Black Border Roll
We read the reviews and the return reasons for every product selling here.
“Not self adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Border Roll questions
Answered from the same tracked data.