Avent Dummies 6 18 Months

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months

103K

Growth, 90 days vs prior 90

-1.4%

Conversion, latest week

4.9%

Market size, estimated

£42Ka year

Peak month

March1.3× the quietest month

Top search term

philips avent dummies25K searches a year

Listings sell for £8.42 on average, from £5.18 to £19.88. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £8.42 that is £0 to £842 a year per listing.

Average price

£8.42under the $15 to $100 sweet spot

Price range

£5.18–£19.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

£0–£842

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

8% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 33.4% of listings are out of stock. The average listing ranks #86 within Soothers & Teethers. It carries 2,354 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

8%

Prime listings

100%

Out of stock, average day

33.4%

Average rank

#86in Soothers & Teethers

Average rating

4.66 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,354per listing

Listings tracked

36

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months