Avent Bottles
FailThe top 5 brands take 100% of clicks, so Avent Bottles is a Fail.
- Flapen Score
- 44 / 100Ranks 406 of 638 Baby Products niches · −3 vs the category median of 4744
- Market size
- £338K/yr436K searches / yr
- 90-day growth
- -5.7%search demand this quarter
- Competition
- 61%top-5 click share · 2 brands · 57 sellers
Flapen Score
Avent Bottles against its category
The dotted line is the Baby Products average. Past it, Avent Bottles is stronger. Inside it, weaker.
Market
The Avent Bottles market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Avent Bottles 436K times last year and spent an estimated £338K. All 2 brands take every click. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 4.1% of those searches ended in a purchase.
Shoppers searched for this 436K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £338K a year.
- Searches, last 12 months
- 436K
- Growth, 90 days vs prior 90
- -5.7%
- Conversion, latest week
- 4.1%
- Market size, estimated
- £338Ka year
- Peak month
- July1.3× the quietest month
- Top search term
- philips avent bottle115K searches a year
02 · Price
A sale here is worth £18.75.
Listings sell for £18.75 on average, from £5.04 to £72.78. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £18.75 that is £9K to £14K a year per listing.
- Average price
- £18.75inside the $15 to $100 sweet spot
- Price range
- £5.04–£72.78
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £9K–£14K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Nursing & Feeding. It carries 6,227 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #15in Nursing & Feeding
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,227per listing
- Listings tracked
- 17
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Avent Bottles products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Philips Avent Natural Response Baby Bottle - 3 x 260ml Baby Milk Bottle for Newborns and Up BPA Free 1+ Months (Model SCY903/03)
- Price
- £15.27
- Rating
- 4.6/5
- Reviews
- 21,061
- Age
- 3y ago

Philips Avent Natural Response Baby Bottle - 2X 125ml Baby Milk Bottle with AirFree Vent BPA Free for Newborn Babies Aged 0 Months+ (Model SCY670/02)
- Price
- £12.03
- Rating
- 4.4/5
- Reviews
- 3,917
- Age
- 3y ago

Philips Avent Natural Response Baby Bottle - 2 x 125ml Baby Milk Bottle for Newborns and Up BPA Free 0+ Months (Model SCY900/02)
- Price
- £10.51
- Rating
- 4.6/5
- Reviews
- 21,061
- Age
- 3y ago

Philips Avent Natural Response Baby Gift Set 4 Natural Response Baby Bottles 260 ml with T3 (1 m+ Teats) SCY903/61
- Price
- £20.10
- Rating
- 4.8/5
- Reviews
- 2,366
- Age
- 2y ago

Philips Avent Natural Response Glass Baby Bottles 8oz/240 ml with Medium Flow Teats (Flow 3) 2 Pack SCY933/02
- Price
- £17.05
- Rating
- 4.6/5
- Reviews
- 5,264
- Age
- 3y ago
Trending
estimated 90-day click momentum
Philips Avent Natural Response Baby Bottles 9oz/260 ml with Medium Flow Teats (Flow 3) 3 Pack with Tropical Hangout Design SCY903/73
- Price
- £18.11
- Rating
- 4.8/5
- Reviews
- 2,366
- Age
- 11mo ago

Philips Avent Natural Response Baby Bottle - 3 x 260ml Baby Milk Bottle for Newborns and Up BPA Free 1+ Months (Model SCY903/03)
- Price
- £15.27
- Rating
- 4.6/5
- Reviews
- 21,061
- Age
- 3y ago

Philips Avent Glass Baby Bottle Newborn Gift Set - 3 Baby Milk Bottles Ultra-Soft Pacifier for Babies Aged 0-6 Months+ (Model SCD878/11)
- Price
- £26.27
- Rating
- 4.6/5
- Reviews
- 5,282
- Age
- 3y ago

Philips Avent Natural Response Glass Baby Bottle 4oz/120 ml with Slow Flow Teat (Flow 2) SCY930/01
- Price
- £9.34
- Rating
- 4.6/5
- Reviews
- 5,282
- Age
- 3y ago

Philips Avent Premium Baby Bottle Steriliser and Dryer Removes 99.9% of Bacteria Chemical Free Capacity 6 Bottles/Teats/Accessories Model SCF293/01
- Price
- £72.78
- Rating
- 4.4/5
- Reviews
- 426
- Age
- 5y ago
Newest
by launch date
Philips Avent Natural Response Baby Bottles 9oz/260 ml with Medium Flow Teats (Flow 3) 3 Pack with Tropical Hangout Design SCY903/73
- Price
- £18.11
- Rating
- 4.8/5
- Reviews
- 2,366
- Age
- 11mo ago

Philips Avent Natural Response Baby Bottle 330 ml with Flow 4 (3 m+ Teat) SCY906/11
- Price
- £9.09
- Rating
- 4.8/5
- Reviews
- 1,365
- Age
- 1y ago

Philips Avent Natural Response Baby Gift Set 4 Natural Response Baby Bottles 260 ml with T3 (1 m+ Teats) SCY903/61
- Price
- £20.10
- Rating
- 4.8/5
- Reviews
- 2,366
- Age
- 2y ago

Philips Avent Natural Response Baby Gift Set 3 Natural Response Baby Bottles 260 ml with T3 (1 m+ Teats) SCY903/63
- Price
- £16.17
- Rating
- 4.8/5
- Reviews
- 2,366
- Age
- 2y ago

Philips Avent Natural Response Baby Gift Set: 2 Anti-Colic Bottles 260 ml with T3 1 m+ Teats 2 Ultra Air Soothers (Model SCD657/12)
- Price
- £18.69
- Rating
- 4.7/5
- Reviews
- 848
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
2 flat
Sellers
57
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 100%
Open market
0%
- AVENT59%
- PHILIPS41%
Demand
Avent Bottles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Avent Bottles search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- philips avent bottle115K/yr
- avent56K/yr
- avent baby bottles66K/yr
- philips avent31K/yr
- phillips avent bottle23K/yr
- philips avent glass bottle23K/yr
- avent bottles24K/yr
- philips baby bottle12K/yr
- philips bottle baby10K/yr
- philip avent bottles9K/yr
Reviews and returns
What reviews say buyers love and hate about Avent Bottles
We read the reviews and the return reasons for every product selling here.
“Its a bit pricey”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Avent Bottles questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









