Alpine Muffy Baby Ear Defenders

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months

47K

Growth, 90 days vs prior 90

-18.7%

Conversion, latest week

5.5%

Market size, estimated

£53Ka year

Top search term

alpine muffy baby ear defenders16K searches a year

Listings sell for £20.18 on average, from £12.02 to £28.35. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £20.18 that is £2K to £5K a year per listing.

Average price

£20.18inside the $15 to $100 sweet spot

Price range

£12.02–£28.35

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

£2K–£5K

Returns

3.0%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #14 within Safety Equipment. It carries 17,530 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#14in Safety Equipment

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

17,530per listing

Listings tracked

13

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months