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Adventure Book

Fail

Shoppers spend an estimated $30K a year here, so Adventure Book is a Fail.

Flapen Score
34
34 / 100
Ranks 589 of 638 Baby Products niches · −13 vs the category median of 47
Market size
£30K/yr82K searches / yr
90-day growth
-29.4%search demand this quarter
Competition
59%top-5 click share · 10 brands · 14 sellers

Flapen Score

Adventure Book against its category

The dotted line is the Baby Products average. Past it, Adventure Book is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Adventure Book market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Adventure Book 82K times last year and spent an estimated £30K. The top 5 brands take 80% of clicks. Demand peaks in Feb–Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-29.4%
Conversion, latest week
3.1%
Market size, estimated
£30Ka year
Peak month
December5.5× the quietest month
Top search term
adventure book37K searches a year

02 · Price

A sale here is worth £11.82.

Listings sell for £11.82 on average, from £5.45 to £15.70. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £11.82 that is £1K to £3K a year per listing.

Average price
£11.82under the $15 to $100 sweet spot
Price range
£5.45–£15.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #49 within Gifts & Keepsakes. It carries 2,061 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#49in Gifts & Keepsakes
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,061per listing
Listings tracked
20

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Adventure Book products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

14

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

13%

  • Brand 125%
  • Brand 220%
  • Brand 314%
  • Brand 414%
  • Brand 57%
  • Brand 67%
  • Open — no brand owns it (4 brands, 13%)

Demand

Adventure Book search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 5.5×

Search terms

Top Adventure Book search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • adventure book37K/yr
  • our adventure book22K/yr
  • our adventure book scrapbook12K/yr
  • my adventure book7K/yr
  • adventure scrapbook4K/yr

Reviews and returns

What reviews say buyers love and hate about Adventure Book

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Gifting Purpose”
27%of negative reviews mention “Advertised Vs Actual Product”
0.7%of orders come back
“misleading product description”
A buyer, on “Advertised Vs Actual Product”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Adventure Book questions

Answered from the same tracked data.