Duck Toy
MaybeReturns run at only 0.7% of orders. But shoppers spend only $75K a year here, so Duck Toy is a Maybe.
- Flapen Score
- 59 / 100Top 9% of 1,773 Toys & Games niches · +15 vs the category median of 4459
- Market size
- £75K/yr206K searches / yr
- 90-day growth
- -12.6%search demand this quarter
- Competition
- 34%top-5 click share · 41 brands · 84 sellers
Flapen Score
Duck Toy against its category
The dotted line is the Toys & Games average. Past it, Duck Toy is stronger. Inside it, weaker.
Market
The Duck Toy market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Duck Toy 206K times last year and spent an estimated £75K. The top 5 brands take 38% of clicks. Demand peaks in Dec. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
3.2% of searches ended in a purchase last week.
Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.
- Searches, last 12 months
- 206K
- Growth, 90 days vs prior 90
- -12.6%
- Conversion, latest week
- 3.2%
- Market size, estimated
- £75Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- duck toy50K searches a year
02 · Price
A sale here is worth £11.39.
Listings sell for £11.39 on average, from £2.83 to £71.96. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £11.39 that is £1K to £3K a year per listing.
- Average price
- £11.39under the $15 to $100 sweet spot
- Price range
- £2.83–£71.96
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #2,693 within Baby & Toddler Toys. It carries 1,077 reviews at 4.08 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 96%
- Out of stock, average day
- 1.7%
- Average rank
- #2,693in Baby & Toddler Toys
- Average rating
- 4.08 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,077per listing
- Listings tracked
- 51
04 · Newcomers
Amazon counts 0 of last year's 21 launches as successful.
21 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 21
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Duck Toy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
AURORA Mini Flopsies Mallard Duck 8In 61005 Multi-coloured
- Price
- £8.25
- Rating
- 4.8/5
- Reviews
- 967
- Age
- 7y ago

Gubilacrum Duck Teddy Plush Toy Soft Cuddly Duck Plush 25cm European Mink Plush Duck Comforting Companion for Cosy Moments Premium Soft Toy with Detailed Design
- Price
- £8.07
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 6mo ago

JNGTKL Soft Duck Plush Toy 15cm Yellow Teddy Small Lovely Gift for Valentines Day Childrens Day and Birthday
- Price
- £7.72
- Rating
- 3.7/5
- Reviews
- 68
- Age
- 1y ago

CEEGEWW Duck Teddy Duck Plush Soft and Cute Stuffed Childrens Dolls The Sweet Companion of Embracing Travel Exquisite Small Gifts for Valentines Day Childrens Day and Birthdays
- Price
- £4.93
- Rating
- 2.5/5
- Reviews
- 3
- Age
- 5mo ago

AURORA 40441 Mini Flopsies Spring Collection Quacker 6In Soft Toy Yellow
- Price
- £6.28
- Rating
- 4.6/5
- Reviews
- 877
- Age
- 13y ago
Trending
90-day click momentum
Duck Teddy Soft Duck Plush Toy 25cm Ducks Toy Cute and Sweet Dolls Warm Plush Duck Gifts for ValentineS Day Childrens Day and Birthdays
- Price
- £7.65
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

JISRKP Duck Teddy Adorable Plush T0y for Collectors Massive Ducks Teddy Measuring 23cm Super Soft Duck T0y Filled With PP Cotton Perfect for Home and Outdoor Play
- Price
- £7.06
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 4mo ago

CEEGEWW Duck Teddy Duck Plush Soft and Cute Stuffed Childrens Dolls The Sweet Companion of Embracing Travel Exquisite Small Gifts for Valentines Day Childrens Day and Birthdays
- Price
- £4.93
- Rating
- 2.5/5
- Reviews
- 3
- Age
- 5mo ago

BAGUBDR Duck Teddy Goose Ornament Suitable for Gift Giving and Collection Home Decoration Display Bedroom Companion
- Price
- £9.14
- Rating
- 2.4/5
- Reviews
- 4
- Age
- 4mo ago

Gubilacrum Duck Teddy Plush Toy Soft Cuddly Duck Plush 25cm European Mink Plush Duck Comforting Companion for Cosy Moments Premium Soft Toy with Detailed Design
- Price
- £8.07
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 6mo ago
Newest
by launch date
Duck Teddy Soft Duck Plush Toy 25cm Ducks Toy Cute and Sweet Dolls Warm Plush Duck Gifts for ValentineS Day Childrens Day and Birthdays
- Price
- £7.65
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

JISRKP Duck Teddy Adorable Plush T0y for Collectors Massive Ducks Teddy Measuring 23cm Super Soft Duck T0y Filled With PP Cotton Perfect for Home and Outdoor Play
- Price
- £7.06
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 4mo ago

BAGUBDR Duck Teddy Goose Ornament Suitable for Gift Giving and Collection Home Decoration Display Bedroom Companion
- Price
- £9.14
- Rating
- 2.4/5
- Reviews
- 4
- Age
- 4mo ago

CEEGEWW Duck Teddy Duck Plush Soft and Cute Stuffed Childrens Dolls The Sweet Companion of Embracing Travel Exquisite Small Gifts for Valentines Day Childrens Day and Birthdays
- Price
- £4.93
- Rating
- 2.5/5
- Reviews
- 3
- Age
- 5mo ago

Gubilacrum Duck Teddy Plush Toy Soft Cuddly Duck Plush 25cm European Mink Plush Duck Comforting Companion for Cosy Moments Premium Soft Toy with Detailed Design
- Price
- £8.07
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
41 rising
Sellers
84
Top-5 brand share
38%
Top 20: 76%
Top-5 click share
34%
Top 20: 69%
Open market
58%
- AURORA15%
- Gubilacrum7%
- JNGTKL6%
- CEEGEWW6%
- Living Nature4%
- WaaRiuQ4%
Demand
Duck Toy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.2×
Search terms
Top Duck Toy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- duck toy50K/yr
- duck teddy50K/yr
- duck plush33K/yr
- duck soft toy10K/yr
- jellycat duck16K/yr
- toy duck7K/yr
- duck teddy soft toy6K/yr
- duck plush toy5K/yr
- plush duck5K/yr
- duck plushie4K/yr
Reviews and returns
What reviews say buyers love and hate about Duck Toy
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broke within an hour
Not durable
Falls apart
It was cheap so I shouldnt have expected great quality
Low quality
Poor quality, not suitable for a dog
Bigger than I expected
It's small
The ducks are small
does not look like the picture at all
Looked nothing like the picture
Nothing like the picture
over priced for what it actually is
Bit expensive for what it is
definitely not worth the price at all
Love
Its a nice bath toy
Good fun
Great toy
Top quality cuddly toy
Very nice quality, solid build, safe batteries cover
Fantastic quality
Good price
Good value for money
Excellent value for money
Really soft and fluffy, and great quality
Lovely soft toy
it is very soft
Cute gift
given as a gift
Awesome gift
Return
0.7% Return rate 54% Fixable by listing
Bigger than I expected
It's small
The ducks are small
does not look like the picture at all
Looked nothing like the picture
Nothing like the picture
It was cheap so I shouldnt have expected great quality
Low quality
Poor quality, not suitable for a dog
Doesn't turn on
Did not work
Mother duck didn't work at all
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Duck Toy questions
Answered from the same tracked data.









