Duck Toy

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.

Searches, last 12 months

206K

Growth, 90 days vs prior 90

-12.6%

Conversion, latest week

3.2%

Market size, estimated

£75Ka year

Peak month

December2.2× the quietest month

Top search term

duck toy50K searches a year

Listings sell for £11.39 on average, from £2.83 to £71.96. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £11.39 that is £1K to £3K a year per listing.

Average price

£11.39under the $15 to $100 sweet spot

Price range

£2.83–£71.96

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #2,693 within Baby & Toddler Toys. It carries 1,077 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

96%

Out of stock, average day

1.7%

Average rank

#2,693in Baby & Toddler Toys

Average rating

4.08 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,077per listing

Listings tracked

51

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months