Banana Costume

Shoppers searched for this 240K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £182K a year.

Searches, last 12 months

240K

Growth, 90 days vs prior 90

-28.2%

Conversion, latest week

8.2%

Market size, estimated

£182Ka year

Peak month

October16.9× the quietest month

Top search term

banana costume173K searches a year

Listings sell for £9.23 on average, from £4.68 to £23.93. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £9.23 that is £5K to £7K a year per listing.

Average price

£9.23under the $15 to $100 sweet spot

Price range

£4.68–£23.93

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

£5K–£7K

Returns

1.8%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #644 within Fancy Dress. It carries 43 reviews at 3.91 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

12.7%

Average rank

#644in Fancy Dress

Average rating

3.91 starsAmazon United Kingdom average 4.36 stars

Average reviews

43per listing

Listings tracked

11

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months