Airplane Toys

Shoppers searched for this 605K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £186K a year.

Searches, last 12 months

605K

Growth, 90 days vs prior 90

+7.2%

Conversion, latest week

2.5%

Market size, estimated

£186Ka year

Peak month

December2.6× the quietest month

Top search term

plane toys42K searches a year

Listings sell for £12.08 on average, from £3.40 to £29.02. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £12.08 that is £1K to £3K a year per listing.

Average price

£12.08under the $15 to $100 sweet spot

Price range

£3.40–£29.02

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #69 within Hobbies. It carries 534 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

11.7%

Average rank

#69in Hobbies

Average rating

4.29 starsAmazon United Kingdom average 4.36 stars

Average reviews

534per listing

Listings tracked

84

28 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

28

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months