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2024 Diary A4 Week to View

Fail

The top 5 brands take 100% of clicks, so 2024 Diary A4 Week to View is a Fail.

Flapen Score
32
32 / 100
Ranks 736 of 835 Stationery & Office Supplies niches · −15 vs the category median of 47
Market size
£5K/yr12K searches / yr
90-day growth
-0.1%search demand this quarter
Competition
76%top-5 click share · 4 brands · 16 sellers

Flapen Score

2024 Diary A4 Week to View against its category

The dotted line is the Stationery & Office Supplies average. Past it, 2024 Diary A4 Week to View is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 2024 Diary A4 Week to View market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 2024 Diary A4 Week to View 12K times last year and spent an estimated £5K. All 4 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £5K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
-0.1%
Conversion, latest week
5.2%
Market size, estimated
£5Ka year
Peak month
December3.4× the quietest month
Top search term
large diary5K searches a year

02 · Price

A sale here is worth £8.42.

Listings sell for £8.42 on average, from £4.25 to £19.07. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £8.42 that is £0 to £842 a year per listing.

Average price
£8.42under the $15 to $100 sweet spot
Price range
£4.25–£19.07
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£842
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #168 within Calendars, Planners & Personal Organisers. It carries 659 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
100%
Out of stock, average day
14.4%
Average rank
#168in Calendars, Planners & Personal Organisers
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
659per listing
Listings tracked
13

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
40 months

Products

Top 2024 Diary A4 Week to View products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.

£0£521£1K£2K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

16

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

76%

Top 20: 100%

Open market

0%

  • Collins68%
  • G4GADGET19%
  • Striyco Essentials10%
  • PaulStore2%
  • Open — no brand owns it (0%)

Demand

2024 Diary A4 Week to View search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top 2024 Diary A4 Week to View search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • large diary5K/yr
  • collins diary5K/yr
  • collins debden861/yr
  • 2023 diary a4152/yr
  • 2023 diary a4 page a day75/yr

Reviews and returns

What reviews say buyers love and hate about 2024 Diary A4 Week to View

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
28%of negative reviews mention “Paper Quality”
0.7%of orders come back
“the paper quality is thinner than I expected”
A buyer, on “Paper Quality”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 2024 Diary A4 Week to View questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data