2024 Diary A4 Page a Day
FailThe top 5 brands take 100% of clicks, so 2024 Diary A4 Page a Day is a Fail.
- Flapen Score
- 30 / 100Ranks 763 of 835 Stationery & Office Supplies niches · −17 vs the category median of 4730
- Market size
- £6K/yr12K searches / yr
- 90-day growth
- -27.7%search demand this quarter
- Competition
- 82%top-5 click share · 4 brands · 12 sellers
Flapen Score
2024 Diary A4 Page a Day against its category
The dotted line is the Stationery & Office Supplies average. Past it, 2024 Diary A4 Page a Day is stronger. Inside it, weaker.
Market
The 2024 Diary A4 Page a Day market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 2024 Diary A4 Page a Day 12K times last year and spent an estimated £6K. All 4 brands take every click. Demand peaks in Jan–Feb–Aug. Flapen scores it 30 out of 100, a Fail.
01 · Demand
9.0% of searches ended in a purchase last week.
Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £6K a year.
- Searches, last 12 months
- 12K
- Growth, 90 days vs prior 90
- -27.7%
- Conversion, latest week
- 9.0%
- Market size, estimated
- £6Ka year
- Peak month
- January10.9× the quietest month
- Top search term
- a4 week to view diary5K searches a year
02 · Price
A sale here is worth £5.76.
Listings sell for £5.76 on average, from £3.35 to £7.09. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £5.76 that is £0 to £576 a year per listing.
- Average price
- £5.76under the $15 to $100 sweet spot
- Price range
- £3.35–£7.09
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£576
- Returns
- 1.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 30.1% of listings are out of stock. The average listing ranks #155 within Calendars, Planners & Personal Organisers. It carries 515 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 30.1%
- Average rank
- #155in Calendars, Planners & Personal Organisers
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 515per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top 2024 Diary A4 Page a Day products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Collins - Essential - 2026 12 Month Calendar Year Planner Week-To-View Diary A4 Hard Cover - Black (ESSA43.99-26)
- Price
- £4.08
- Rating
- 4.7/5
- Reviews
- 303
- Age
- 1y ago
G4GADGET A4 2026 Week to View Black Diary Gilt Edges Hardback
- Price
- £6.24
- Rating
- 4.4/5
- Reviews
- 874
- Age
- 1y ago
Star Note 2026 A4 Week to View Diary Planner Daily Organiser - Lime Green
- Price
- £7.09
- Rating
- 4.6/5
- Reviews
- 184
- Age
- 11mo ago
Collins Essential 2025 Eco Friendly Diary - A4 Week to View Business Planner with Leathergrain Hardback Cover and Recycled Paper - Red - E-ESSA43.15-25
- Price
- £3.35
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 2y ago
Collins Debden Collins Essential A4 Diary 2024 Daily Planner - 2024 Page A Day Diary Journal & 2024 Planner - Business Office Academic and Personal Use - A4 Size (Black)
- Price
- £6.86
- Rating
- 4.5/5
- Reviews
- 1,001
- Age
- 3y ago
Trending
90-day click momentum
G4GADGET A4 2026 Week to View Purple Diary Gilt Edges Hardback
- Price
- £6.43
- Rating
- 4.4/5
- Reviews
- 874
- Age
- 1y ago
Star Note 2026 A4 Week to View Diary Planner Daily Organiser - Lime Green
- Price
- £7.09
- Rating
- 4.6/5
- Reviews
- 184
- Age
- 11mo ago
ZOPPER A4 2026 Week to View Diary Black Hardback Weekly Planner with Ribbon Marker Office Business & Personal Use Durable Hardcover Appointment Book
- Price
- £6.29
- Rating
- 4.6/5
- Reviews
- 328
- Age
- 2y ago
Collins - Essential - 2026 12 Month Calendar Year Planner Week-To-View Diary A4 Hard Cover - Black (ESSA43.99-26)
- Price
- £4.08
- Rating
- 4.7/5
- Reviews
- 303
- Age
- 1y ago
Collins Debden Collins Essential A4 Diary 2024 Daily Planner - 2024 Page A Day Diary Journal & 2024 Planner - Business Office Academic and Personal Use - A4 Size (Black)
- Price
- £6.86
- Rating
- 4.5/5
- Reviews
- 1,001
- Age
- 3y ago
Newest
by launch dateStar Note 2026 A4 Week to View Diary Planner Daily Organiser - Lime Green
- Price
- £7.09
- Rating
- 4.6/5
- Reviews
- 184
- Age
- 11mo ago
G4GADGET A4 2026 Week to View Black Diary Gilt Edges Hardback
- Price
- £6.24
- Rating
- 4.4/5
- Reviews
- 874
- Age
- 1y ago
G4GADGET A4 2026 Week to View Purple Diary Gilt Edges Hardback
- Price
- £6.43
- Rating
- 4.4/5
- Reviews
- 874
- Age
- 1y ago
Collins - Essential - 2026 12 Month Calendar Year Planner Week-To-View Diary A4 Hard Cover - Black (ESSA43.99-26)
- Price
- £4.08
- Rating
- 4.7/5
- Reviews
- 303
- Age
- 1y ago
ZOPPER A4 2026 Week to View Diary Black Hardback Weekly Planner with Ribbon Marker Office Business & Personal Use Durable Hardcover Appointment Book
- Price
- £6.29
- Rating
- 4.6/5
- Reviews
- 328
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
12
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
0%
- Collins58%
- G4GADGET22%
- Star Note11%
- ZOPPER9%
- Open — no brand owns it (0%)
Demand
2024 Diary A4 Page a Day search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Aug · busiest ÷ quietest = 10.9×
Search terms
Top 2024 Diary A4 Page a Day search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- a4 week to view diary5K/yr
- a4 diary 2024 day per page352/yr
- a4 diary 2025 week to view2K/yr
- 2024 diary a4256/yr
- 2025 diary a4 week to view1K/yr
- 2024 diary a4 page a day466/yr
- a4 page a day diary 2024132/yr
- a4 week to view diary 2025387/yr
- diary 2024 a421/yr
- 2025 week to view diary a4143/yr
Reviews and returns
What reviews say buyers love and hate about 2024 Diary A4 Page a Day
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Could be just missing pages or no quality control
poor QC
when we opened it pages had been torn out by hand write the way through the diary so an absolute waste of money
maybe a printing error
Missing a month
March has some double printing as well
Love
godd value
Great price
Worth to buy
Good quality
good quality
great product
Right size good line spacing and clear print
Nice big pages
Just what I wanted
Right size good line spacing and clear print
Return
1.2% Return rate 79% Fixable by listing
when we opened it pages had been torn out by hand write the way through the diary so an absolute waste of money
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 2024 Diary A4 Page a Day questions
Answered from the same tracked data.