17th Birthday Card

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

-3.0%

Conversion, latest week

11.2%

Market size, estimated

£44Ka year

Top search term

17th birthday card43K searches a year

Listings sell for £3.78 on average, from £2.55 to £13.84. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £3.78 that is £378 to £945 a year per listing.

Average price

£3.78under the $15 to $100 sweet spot

Price range

£2.55–£13.84

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£378–£945

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

59% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #2,768 within Cards & Card Stock. It carries 249 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

95%

Out of stock, average day

7.7%

Average rank

#2,768in Cards & Card Stock

Average rating

4.61 starsAmazon United Kingdom average 4.36 stars

Average reviews

249per listing

Listings tracked

44

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months