17th Birthday Card

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

-3.0%

Conversion, latest week

11.2%

Market size, estimated

£44Ka year

Top search term

17th birthday card43K searches a year

Listings sell for £3.78 on average, from £2.55 to £13.84. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £3.78 that is £378 to £945 a year per listing.

Average price

£3.78under the $15 to $100 sweet spot

Price range

£2.55–£13.84

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£378–£945

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

59% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #2,768 within Cards & Card Stock. It carries 249 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

95%

Out of stock, average day

7.7%

Average rank

#2,768in Cards & Card Stock

Average rating

4.61 starsAmazon United Kingdom average 4.36 stars

Average reviews

249per listing

Listings tracked

44

18 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months