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Zoomies Dog Spray

Fail

Demand is soft, at -66.5% this quarter, so Zoomies Dog Spray is a Fail.

Flapen Score
36
36 / 100
Ranks 823 of 875 Pet Supplies niches · −14 vs the category median of 50
Market size
£12K/yr16K searches / yr
90-day growth
-66.5%search demand this quarter
Competition
68%top-5 click share · 8 brands · 13 sellers

Flapen Score

Zoomies Dog Spray against its category

The dotted line is the Pet Supplies average. Past it, Zoomies Dog Spray is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zoomies Dog Spray market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Zoomies Dog Spray 16K times last year and spent an estimated £12K. The top 5 brands take 77% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

9.3% of searches ended in a purchase last week.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -66.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £12K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
-66.5%
Conversion, latest week
9.3%
Market size, estimated
£12Ka year
Top search term
pet skin treatment spray7K searches a year

02 · Price

A sale here is worth £7.93.

Listings sell for £7.93 on average, from £5.94 to £13.53. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £7.93 that is £793 to £2K a year per listing.

Average price
£7.93under the $15 to $100 sweet spot
Price range
£5.94–£13.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
£793–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 47.7% of listings are out of stock. The average listing ranks #189 within Health Supplies. It carries 3,215 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
47.7%
Average rank
#189in Health Supplies
Average rating
4.44 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,215per listing
Listings tracked
9

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Zoomies Dog Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£472£944£1K£2K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

13

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

14%

  • Ohohoo21%
  • Meunhy16%
  • Leucillin15%
  • BUGALUGS14%
  • RenaSan10%
  • Rccilucki10%
  • Open — no brand owns it (2 brands, 14%)

Demand

Zoomies Dog Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '26OctNovDecJanFebMarAprMayJunJul

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 10.3× · 10 of 12 months tracked

Search terms

Top Zoomies Dog Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pet skin treatment spray7K/yr
  • pet skin soothing spray4K/yr
  • zoomie dog spray2K/yr
  • zoomies dog spray4K/yr

Reviews and returns

What reviews say buyers love and hate about Zoomies Dog Spray

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Allergies30%+0.24

Itchy and scratchy

Itchy dog

Dogs normally have itchy spots

Functionality-Overall16%−0.19

Doesn't work on staffies

Did not work for my Caverpoo

Doesn't work

Smell7%−0.02

This smells like bleach

doesnt smell of anything

No smell

Leak-Proof5%

the bottle leaked

it had leaked

Leaked everywhere before even used

Quality-Overall5%+1.89

Poor very poor

Rubbish

Pretty average

Love

Quality-Overall23%+1.89

Excellent product

the quality it great helped heal my fur baby right up

No complaints

Ease Of Use16%+0.79

Ease of use

Very handy to have if you have a pet

Worked quickly and was very easy to administer

Allergies10%+0.24

Great for dogs with allergies

no skin irritation caused

Good for stopping irritation

Value For Money9%

Definitely worth the money

Good Value

Good value for money

Advertised Vs Actual Product8%+0.47

works as it should

Does what it says

As expected

Return

0.1% Return rate 3% Fixable by listing

Functionality-Overall26%▆▃█▁▁▁

Doesn't work on staffies

Did not work for my Caverpoo

Doesn't work

Leak-Proof24%█▂▃█▁▁

the bottle leaked

it had leaked

Leaked everywhere before even used

Spray/Flow18%▁▁▅▅█▁

Spray doesn't work properly hardly anything comes out

was difficult to spray on him

Faulty spray

Defective Material/Parts7%▁█▃▄█▁
Ingredients-Overall6%▁▅▁▁█▁

FAQ

Common Zoomies Dog Spray questions

Answered from the same tracked data.