Wiggly Lobster Dog Toy

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -74.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £12K a year.

Searches, last 12 months

18K

Growth, 90 days vs prior 90

-74.0%

Conversion, latest week

7.9%

Market size, estimated

£12Ka year

Peak month

December25.5× the quietest month

Top search term

lobster dog toy5K searches a year

Listings sell for £8.82 on average, from £6.85 to £11.91. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £8.82 that is £0 to £882 a year per listing.

Average price

£8.82under the $15 to $100 sweet spot

Price range

£6.85–£11.91

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£882

Returns

1.5%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 43.8% of listings are out of stock. The average listing ranks #272 within Cats. It carries 205 reviews at 3.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

90%

Out of stock, average day

43.8%

Average rank

#272in Cats

Average rating

3.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

205per listing

Listings tracked

10

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months