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turmeric for dogs

Skip it

Soft demand (-24.2% this quarter) — this niche doesn't clear our bar today.

Market size 18Growth 13Conversion 97Competition 24Returns 100Price range 42Avg price 45Brand share 36Review moat 48Quality gap 43

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible15.5%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,689.13

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£11.42

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£5.62–£21.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Competition

Bad71%

top-5 click share — a locked-up shelf

Market size

Bad£73K

£73K/yr · 41K searches

Growth

Bad-24.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, turmeric for dogs is a £73K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 43/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

turmeric for dogs market data

Units sold / yr
5K–6K
avg 250–500/product
Revenue / yr
£57K–£69K
units × avg price
Conversion rate
15.5%
Avg BSR
#164
Page quality
0%
Prime
100%
Sponsored
60%
Out of stock
6.4%
Avg brand age
48 months
Avg seller age
179 days

Competition & brand share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Brands

12 rising

Sellers

15

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

11%

  • The Golden Paste Co.35%
  • Pawbits14%
  • Primary Pets Premium Pet Supplies13%
  • Supplements Wise11%
  • Pets Purest11%
  • JSBNQRMZ5%
  • Open — no brand owns it (6 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -24.2% search growth over the last 90 days.
1K600Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top turmeric for dogs search terms

  • turmeric for dogs27K/yr
  • golden paste for dogs6K/yr
  • turmeric for dogs uk5K/yr
  • turmeric paste for dogs3K/yr
All search terms

Top turmeric for dogs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£7K20%£15K30%£22K40%£29K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about turmeric for dogs

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Overall, a simple, high-quality supplement that Im very pleased with and would happily buy again”

Value For Money16%

“Happy with price”

Ease Of Chewing/Swallowing10%

“No problem getting the dog to eat these”

Joint Pain10%

“Has really helped massively to relieve knee pain”

Ease Of Use7%

“Easy to use”

Advertised Vs Actual Product6%

“As advertised”

Pet Friendly4%

“Works wonders for our 3 dogs”

Taste-Overall3%

“Nice taste”

Dosage2%

“Great product - check that it is compatible with regular medications”

Nutritional Content2%

“GOOD QUALITY SUPPLEMENT - YOU KNOW IF YOU NEED IT”

What buyers complain about

Size-Overall18%

“Dog bowels very loose”

Advertised Vs Actual Product8%

“Sceptical”

Ingredients-Overall6%

“when tested there was nowhere near the correct ingredients”

Pain Relief-Overall5%

“the pain was quite intense”

Functionality-Overall5%

“Didn't work for me”

Joint Pain4%

“pains in my joints have nearly all go”

Dosage4%

“taking double the dose I've not had any benefit whatsoever”

Ease Of Chewing/Swallowing3%

“would never chew them”

Acid Regulator/Stomach Ache Relief3%

“Be careful, these tablets have me such bad stomach acid for about 3 hours, I never get stomach acid and took them as per the instructions”

Taste-Overall3%

“Must taste gross”

Top return reasons

Dosage100%

Common questions

Is turmeric for dogs profitable to sell on Amazon United Kingdom?
The niche generates £73K/yr across 15 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.2%. Flapen's verdict: Skip it (43/100).
How competitive is the turmeric for dogs niche?
12 brands and 15 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in turmeric for dogs?
Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Ingredients-Overall. The return rate is 0.0%.
When does demand for turmeric for dogs peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the turmeric for dogs niche?
Listings span £5.62–£21.67; the average listing price is £11.42 (sweet spot $15–$100). The average incumbent carries 1,689 reviews — the moat a new listing must climb.