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Turkey Tail Mushroom for Dogs

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -45.7% this quarter, so Turkey Tail Mushroom for Dogs is a Maybe.

Flapen Score
52
52 / 100
Top 38% of 875 Pet Supplies niches · +2 vs the category median of 50
Market size
£136K/yr75K searches / yr
90-day growth
-45.7%search demand this quarter
Competition
74%top-5 click share · 14 brands · 15 sellers

Flapen Score

Turkey Tail Mushroom for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Turkey Tail Mushroom for Dogs is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Turkey Tail Mushroom for Dogs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Turkey Tail Mushroom for Dogs 75K times last year and spent an estimated £136K. The top 5 brands take 80% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 12.4% of those searches ended in a purchase.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -45.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
-45.7%
Conversion, latest week
12.4%
Market size, estimated
£136Ka year
Top search term
turkey tail mushroom for dogs58K searches a year

02 · Price

A sale here is worth £14.67.

Listings sell for £14.67 on average, from £7.15 to £30.09. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £14.67 that is £4K to £7K a year per listing.

Average price
£14.67under the $15 to $100 sweet spot
Price range
£7.15–£30.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£4K–£7K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #126 within Health Supplies. It carries 66 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
94%
Out of stock, average day
1.4%
Average rank
#126in Health Supplies
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
66per listing
Listings tracked
16

04 · Newcomers

2 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
2Amazon's first-year sales bar
Average brand age
25 months

Products

Top Turkey Tail Mushroom for Dogs products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.

£0£14K£27K£41K£55K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

15

Est. top-5 brand share

80%

Top 20: 100%

Est. top-5 click share

74%

Top 20: 100%

Open market

17%

  • Milo Naturals24%
  • Animal Active17%
  • JIUYUANCHUNJJ15%
  • SANTKOL12%
  • SULCMOD11%
  • BODY JUICE OIL3%
  • Open — no brand owns it (8 brands, 17%)

Demand

Turkey Tail Mushroom for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '25Holiday '25Spike '26NovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 5.2× · 9 of 12 months tracked

Search terms

Top Turkey Tail Mushroom for Dogs search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • turkey tail mushroom for dogs58K/yr
  • turkey tail for dogs10K/yr
  • turkey tail probiotic for dogs4K/yr
  • turkey tail mushroom dogs3K/yr

Reviews and returns

What reviews say buyers love and hate about Turkey Tail Mushroom for Dogs

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Functionality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Doesn't work”
A buyer, on “Functionality-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Turkey Tail Mushroom for Dogs questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data