Tuna Loin for Cats
FailThe top 5 brands take 100% of clicks, so Tuna Loin for Cats is a Fail.
- Flapen Score
- 47 / 100Ranks 538 of 875 Pet Supplies niches · −3 vs the category median of 5047
- Market size
- £31K/yr13K searches / yr
- 90-day growth
- +73.7%search demand this quarter
- Competition
- 74%top-5 click share · 5 brands · 55 sellers
Flapen Score
Tuna Loin for Cats against its category
The dotted line is the Pet Supplies average. Past it, Tuna Loin for Cats is stronger. Inside it, weaker.
Market
The Tuna Loin for Cats market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Tuna Loin for Cats 13K times last year and spent an estimated £31K. All 5 brands take every click. Flapen scores it 47 out of 100, a Fail.
01 · Demand
21.3% of searches ended in a purchase last week.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 21.3% of those searches ended in a purchase. Searches in the last 90 days moved +73.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- +73.7%
- Conversion, latest week
- 21.3%
- Market size, estimated
- £31Ka year
- Top search term
- tuna loin for cats8K searches a year
02 · Price
A sale here is worth £11.41.
Listings sell for £11.41 on average, from £1.70 to £20.92. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At £11.41 that is £3K to £6K a year per listing.
- Average price
- £11.41under the $15 to $100 sweet spot
- Price range
- £1.70–£20.92
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #86 within Cats. It carries 231 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 30%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #86in Cats
- Average rating
- 4.66 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 231per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 2 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Tuna Loin for Cats products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Encore 100% Natural Cat Treats Whole Tuna Loin Cat Snack 30g (Pack of 12)
- Price
- £14.58
- Rating
- 4.8/5
- Reviews
- 645
- Age
- 11y ago

Encore 100 Percent Natural Cat Treats Whole Mackerel Loin Cat Snack 30g (Pack of 12)
- Price
- £14.92
- Rating
- 4.7/5
- Reviews
- 207
- Age
- 11y ago

COOKHOUSE 100% Pure Whole Tuna Loin Fillet Luxury Cat Treats - 24 x 30g Pouches - 100% Natural - Grain Free - High Protein - Low Fat Cat Snack
- Price
- £20.92
- Rating
- 4.7/5
- Reviews
- 72
- Age
- 12mo ago

Applaws 100% Natural Cat Treats Whole Tuna Loin Cat Snack 30g Pouch (Pack of 12)
- Price
- £13.13
- Rating
- 4.7/5
- Reviews
- 963
- Age
- 11y ago

Encore Tuna Loin Cat Food 30 g
- Price
- £1.70
- Rating
- 4.7/5
- Reviews
- 127
- Age
- 10y ago
Trending
90-day click momentum
Steamed Fillets for Cats (Pack of 6 x 20g) Tuna Loin Chicken & Salmon 100% Natural Steamed Cat Treats Wet Cat Food High Protein Food Topper
- Price
- £7.44
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 4mo ago

COOKHOUSE 100% Pure Chicken Breast / 100% Whole Tuna Loin Fillet Luxury Cat Treats - 24 x 30g Pouches - 100% Natural - Grain Free - High Protein - Low Fat Cat Snack
- Price
- £20.69
- Rating
- 4.7/5
- Reviews
- 72
- Age
- 12mo ago

Encore 100 Percent Natural Cat Treats Whole Mackerel Loin Cat Snack 30g (Pack of 12)
- Price
- £14.92
- Rating
- 4.7/5
- Reviews
- 207
- Age
- 11y ago

Encore Tuna Loin Cat Food 30 g
- Price
- £1.70
- Rating
- 4.7/5
- Reviews
- 127
- Age
- 10y ago

Applaws High Protein 100% Natural Cat Treats Fish Fillet Variety Selection Cat Snacks 30g (Pack of 12)
- Price
- £14.60
- Rating
- 4.9/5
- Reviews
- 116
- Age
- 1y ago
Newest
by launch date
Steamed Fillets for Cats (Pack of 6 x 20g) Tuna Loin Chicken & Salmon 100% Natural Steamed Cat Treats Wet Cat Food High Protein Food Topper
- Price
- £7.44
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 4mo ago

Encore 100% Natural Cat Treat Loins Festive Variety Grain Free (Tuna Mackerel & Chicken with Rosemary) Pack of 3 × 30 g
- Price
- £4.01
- Rating
- 4.5/5
- Reviews
- 68
- Age
- 10mo ago

COOKHOUSE 100% Pure Whole Tuna Loin Fillet Luxury Cat Treats - 24 x 30g Pouches - 100% Natural - Grain Free - High Protein - Low Fat Cat Snack
- Price
- £20.92
- Rating
- 4.7/5
- Reviews
- 72
- Age
- 12mo ago

COOKHOUSE 100% Pure Chicken Breast / 100% Whole Tuna Loin Fillet Luxury Cat Treats - 24 x 30g Pouches - 100% Natural - Grain Free - High Protein - Low Fat Cat Snack
- Price
- £20.69
- Rating
- 4.7/5
- Reviews
- 72
- Age
- 12mo ago

Applaws High Protein 100% Natural Cat Treats Fish Fillet Variety Selection Cat Snacks 30g (Pack of 12)
- Price
- £14.60
- Rating
- 4.9/5
- Reviews
- 116
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
55
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
0%
- Encore56%
- Applaws19%
- COOKHOUSE16%
- I Love My6%
- INABA3%
Reviews and returns
What reviews say buyers love and hate about Tuna Loin for Cats
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
too expensive for its own good
Expensive
Pricey
Upset Tummy
Huge slab of tuna per packet
the size appears to have gone down
I've also broken it up for her
it does not last long once it has been put in my cats bowl
Obviously when you open the pouch there is the strong fishy smell
While I wish they didn't smell as much
While I hate the smell of fish
Love
Cats love it
Great cat treat
Cat approves
Brilliant quality
Top quality treat for your cat
such great variety
The price is fair for what you get
Excellent value for money
Good value
I think they smell really fresh too
The chicken smells lovely and it and the tuna does as well
These do have a strong smell to them
She absolutely loves the taste
My Cat Absolutely Loves These Treats
Nice treat
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tuna Loin for Cats questions
Answered from the same tracked data.









