Tortoise Accessories
MaybeReturns run at only 0.1% of orders. But prices span $2.54–$16.87, mostly outside the sweet spot, so Tortoise Accessories is a Maybe.
- Flapen Score
- 59 / 100Top 14% of 875 Pet Supplies niches · +9 vs the category median of 5059
- Market size
- £301K/yr559K searches / yr
- 90-day growth
- +0.2%search demand this quarter
- Competition
- 38%top-5 click share · 19 brands · 70 sellers
Flapen Score
Tortoise Accessories against its category
The dotted line is the Pet Supplies average. Past it, Tortoise Accessories is stronger. Inside it, weaker.
Market
The Tortoise Accessories market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Tortoise Accessories 559K times last year and spent an estimated £301K. The top 5 brands take 73% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
7.9% of searches ended in a purchase last week.
Shoppers searched for this 559K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £301K a year.
- Searches, last 12 months
- 559K
- Growth, 90 days vs prior 90
- +0.2%
- Conversion, latest week
- 7.9%
- Market size, estimated
- £301Ka year
- Peak month
- December1.2× the quietest month
- Top search term
- tortoise accessories247K searches a year
02 · Price
A sale here is worth £6.80.
Listings sell for £6.80 on average, from £2.54 to £16.87. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £6.80 that is £5K to £7K a year per listing.
- Average price
- £6.80under the $15 to $100 sweet spot
- Price range
- £2.54–£16.87
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £5K–£7K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #36 within Reptiles & Amphibians. It carries 974 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 94%
- Out of stock, average day
- 5.8%
- Average rank
- #36in Reptiles & Amphibians
- Average rating
- 4.25 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 974per listing
- Listings tracked
- 31
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Tortoise Accessories products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Komodo Complete Holistic Tortoise Diet Fruit and Flower 680 g Balanced food for Tortoises Natural Flavoured Tortoise Food
- Price
- £8.39
- Rating
- 4.6/5
- Reviews
- 4,186
- Age
- 16y ago
Komodo Complete Holistic Tortoise Diet Salad Mix 340 g tub may vary
- Price
- £4.31
- Rating
- 4.6/5
- Reviews
- 1,128
- Age
- 11y ago
Komodo Complete Holistic Tortoise Diet Dandelion 340 g
- Price
- £5.13
- Rating
- 4.6/5
- Reviews
- 438
- Age
- 17y ago
ZKFSIE Tortoise Toys Tortoise Enrichment Toys with Skateboard and Treat Ball Interactive Training and Feeding Set for Small Reptile Pets Includes Blue 9cm Ball and Adjustable Yellow Harness
- Price
- £8.67
- Rating
- 4.1/5
- Reviews
- 30
- Age
- 1y ago
Komodo Complete Holistic Tortoise Diet Dandelion 680 g tub
- Price
- £8.73
- Rating
- 4.7/5
- Reviews
- 2,071
- Age
- 16y ago
Trending
90-day click momentum
Dandelion Seeds for Planting & Pet Forage Tortoise Rabbit & Guinea Pig Food Easy Grow Edible Herb Garden Seeds Taraxacum Officinale (20g)
- Price
- £7.97
- Rating
- 4.5/5
- Reviews
- 6
- Age
- 5mo ago
2Pcs Reptile Climbing Hide Bridge For Tortoise & Bearded Dragon Habitat
- Price
- £7.96
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 6mo ago
Komodo Complete Holistic Tortoise Diet Fruit and Flower 170g Balanced food for Torotises Natural Flavoured Tortoise Food
- Price
- £5.49
- Rating
- 4.6/5
- Reviews
- 1,474
- Age
- 16y ago
Komodo 83228
- Price
- £4.26
- Rating
- 4.2/5
- Reviews
- 566
- Age
- 11y ago
Komodo Complete Holistic Tortoise Diet Dandelion 340 g
- Price
- £5.13
- Rating
- 4.6/5
- Reviews
- 438
- Age
- 17y ago
Newest
by launch dateDandelion Seeds for Planting & Pet Forage Tortoise Rabbit & Guinea Pig Food Easy Grow Edible Herb Garden Seeds Taraxacum Officinale (20g)
- Price
- £7.97
- Rating
- 4.5/5
- Reviews
- 6
- Age
- 5mo ago
2Pcs Reptile Climbing Hide Bridge For Tortoise & Bearded Dragon Habitat
- Price
- £7.96
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 6mo ago
2Pcs Turtle Cleaning Brush Mini Double-Sided Cleaning Brush Tortoise Accessories for Turtle Shell Fish Tank (1Pcs Blue+1Pcs Green)
- Price
- £3.81
- Rating
- 4.8/5
- Reviews
- 11
- Age
- 1y ago
QUOZUO 2PCS Reptile Hideout Hermit Crab Bendable Wooden Bridge Hermit Crab Hideout Climbing Toys Reptile Tank Habitat Decor Wooden Hiding Hut for Hermit Crab Lizards Mouse Spiders (medium and small)
- Price
- £7.35
- Rating
- 4.3/5
- Reviews
- 28
- Age
- 1y ago
ZKFSIE Tortoise Toys Tortoise Enrichment Toys with Skateboard and Treat Ball Interactive Training and Feeding Set for Small Reptile Pets Includes Blue 9cm Ball and Adjustable Yellow Harness
- Price
- £8.67
- Rating
- 4.1/5
- Reviews
- 30
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
19 falling
Sellers
70
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
38%
Top 20: 86%
Open market
24%
- Komodo55%
- ZKFSIE5%
- vomvomp5%
- Reptalis4%
- Reptile World4%
- Zoo Med3%
Demand
Tortoise Accessories search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Tortoise Accessories search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tortoise accessories247K/yr
- tortoise food117K/yr
- tortoise75K/yr
- tortoise enclosure accessories23K/yr
- tortoise toys25K/yr
- tortoise enrichment toys12K/yr
- tortoise accessories for enclosure11K/yr
- tortoise toys for a real tortoise13K/yr
- komodo tortoise food8K/yr
- tortoise enrichment7K/yr
Reviews and returns
What reviews say buyers love and hate about Tortoise Accessories
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Small bag
So small
not fit for purpose
Not as described
Photo not accurate
Nothing like what's advertised
It broke in two then after two weeks went mouldy
Tiny piece and too expensive only lasted a few days wouldn't buy again
it just falls out
Pricey
Not the cheapest available
Definitely not worth it
Very hard
It was very hard
Love
Good quality product, repeat orders, delivered quickly
Very good quality pure moss
Excellent product
Good value for money
Well worth it
Good value
my tortoise loves it
My tortoise loves this
keeps him entertained for ages
The size is perfect for small pets
Good size
the size is a good sized bag
Exactly what I wanted
work as expected
Does the job
Return
0.1% Return rate 87% Fixable by listing
Small bag
So small
not fit for purpose
Smells, tortoise didn't like it at all
Not as described
Photo not accurate
Nothing like what's advertised
Found lots of plastic in this
maybe even dry
I am sad to say my tortoise dont like it dry or even after a little soak as one bloke suggested
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tortoise Accessories questions
Answered from the same tracked data.