Thornit Ear Powder for Dogs

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £182K a year.

Searches, last 12 months

95K

Growth, 90 days vs prior 90

-9.7%

Conversion, latest week

16.1%

Market size, estimated

£182Ka year

Peak month

October1.8× the quietest month

Top search term

thornit ear powder for dogs54K searches a year

Listings sell for £11.95 on average, from £8.41 to £15.52. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,250 to 1,500 of them. At £11.95 that is £15K to £18K a year per listing.

Average price

£11.95under the $15 to $100 sweet spot

Price range

£8.41–£15.52

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

1,250–1,500

Revenue per listing a year

£15K–£18K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

29% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #69 within Cats. It carries 1,739 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

29%

Prime listings

57%

Out of stock, average day

0.0%

Average rank

#69in Cats

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,739per listing

Listings tracked

7

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

64 months