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Tennis Balls for Dogs

Maybe

An estimated 0.2% of orders come back. But prices span $3.59–$12.93, mostly outside the sweet spot, so Tennis Balls for Dogs is a Maybe.

Flapen Score
53
53 / 100
Top 35% of 875 Pet Supplies niches · +3 vs the category median of 50
Market size
£174K/yr146K searches / yr
90-day growth
+13.7%search demand this quarter
Competition
64%top-5 click share · 17 brands · 42 sellers

Flapen Score

Tennis Balls for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Tennis Balls for Dogs is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tennis Balls for Dogs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tennis Balls for Dogs 146K times last year and spent an estimated £174K. The top 5 brands take 72% of clicks. Demand peaks in Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 15.1% of those searches ended in a purchase.

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved +13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £174K a year.

Searches, last 12 months
146K
Growth, 90 days vs prior 90
+13.7%
Conversion, latest week
15.1%
Market size, estimated
£174Ka year
Peak month
December2.0× the quietest month
Top search term
tennis balls for dogs80K searches a year

02 · Price

A sale here is worth £7.88.

Listings sell for £7.88 on average, from £3.59 to £12.93. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £7.88 that is £8K to £10K a year per listing.

Average price
£7.88under the $15 to $100 sweet spot
Price range
£3.59–£12.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
£8K–£10K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #61 within Toys. It carries 1,614 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
53%
Out of stock, average day
0.8%
Average rank
#61in Toys
Average rating
4.22 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,614per listing
Listings tracked
19

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Tennis Balls for Dogs products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.

£0£17K£35K£52K£69K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

42

Est. top-5 brand share

72%

Top 20: 100%

Est. top-5 click share

64%

Top 20: 100%

Open market

24%

  • Petface36%
  • Meown21%
  • RIXI6%
  • Rosewood5%
  • ACCURATE4%
  • Berlie Products4%

Demand

Tennis Balls for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

Search terms

Top Tennis Balls for Dogs search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • tennis balls for dogs80K/yr
  • dog tennis balls47K/yr
  • cheap tennis balls6K/yr
  • coloured tennis balls5K/yr
  • dog tennis ball4K/yr
  • tennis balls dog3K/yr
  • dog tennis balls strong2K/yr

Reviews and returns

What reviews say buyers love and hate about Tennis Balls for Dogs

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Value For Money”
32%of negative reviews mention “Quality-Overall”
0.2%of orders come back
“Cheap quality”
A buyer, on “Quality-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Tennis Balls for Dogs questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data