Slow Feeder Dog Bowl
FailDemand is soft, at -17.3% this quarter, so Slow Feeder Dog Bowl is a Fail.
- Flapen Score
- 39 / 100Ranks 768 of 875 Pet Supplies niches · −11 vs the category median of 5039
- Market size
- £233K/yr619K searches / yr
- 90-day growth
- -17.3%search demand this quarter
- Competition
- 73%top-5 click share · 12 brands · 17 sellers
Flapen Score
Slow Feeder Dog Bowl against its category
The dotted line is the Pet Supplies average. Past it, Slow Feeder Dog Bowl is stronger. Inside it, weaker.
Market
The Slow Feeder Dog Bowl market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Slow Feeder Dog Bowl 619K times last year and spent an estimated £233K. The top 5 brands take 80% of clicks. Flapen scores it 39 out of 100, a Fail.
01 · Demand
4.6% of searches ended in a purchase last week.
Shoppers searched for this 619K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £233K a year.
- Searches, last 12 months
- 619K
- Growth, 90 days vs prior 90
- -17.3%
- Conversion, latest week
- 4.6%
- Market size, estimated
- £233Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- slow feeder dog bowl280K searches a year
02 · Price
A sale here is worth £8.12.
Listings sell for £8.12 on average, from £4.33 to £20.37. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £8.12 that is £10K to £12K a year per listing.
- Average price
- £8.12under the $15 to $100 sweet spot
- Price range
- £4.33–£20.37
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £10K–£12K
- Returns
- 1.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #47 within Feeding & Watering Supplies. It carries 11,847 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #47in Feeding & Watering Supplies
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 11,847per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Slow Feeder Dog Bowl products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
MateeyLife Basic Dog Bowls Anti-Choking Puzzle Interactive Slow Feeder Dog Bowl to Slow Down Eating for Small and Medium Dogs Black 2 Cups(7.8 In)
- Price
- £5.84
- Rating
- 4.6/5
- Reviews
- 5,799
- Age
- 1y ago
Dog Bowl Slow Feeder Dog Bowl Bloat Stop Dog Food Bowl Interactive Puzzle Healthy Eating Bowl (Navy blue)
- Price
- £6.04
- Rating
- 4.5/5
- Reviews
- 1,913
- Age
- 5y ago
YINEYA 4 Cups Slow Feeder Dog Bowls Large Breed Anti-Choking Healthy Eating
- Price
- £9.45
- Rating
- 4.6/5
- Reviews
- 3,304
- Age
- 2y ago
Decyam Slow Feeder Dog Bowl Slow Eating Dog Bowl Pet Puppy Fun Puzzle Feeder Non Skid Bloat Stop Feeding Bowl
- Price
- £6.84
- Rating
- 4.5/5
- Reviews
- 13,915
- Age
- 9y ago
Lesipee Slow Feeder Dog Bowl for Large & Small Dogs Anti Choking Puzzle Dog Food Bowl with Non-Slip Base Interactive Pet Slow Eating Bowl Silicone Dog Feeding Bowl for Puppies & Cats(Grey Green)
- Price
- £7.03
- Rating
- 4.5/5
- Reviews
- 923
- Age
- 1y ago
Trending
90-day click momentum
Diboniur Slow Feeder Dog Bowl Slow Down Eating for Small and Medium Dogs Non-Slip Base Plastic 20.8 x 5 cm
- Price
- £5.26
- Rating
- 4.3/5
- Reviews
- 156
- Age
- 2y ago
Dog Bowl Slow Feeder Dog Bowl Bloat Stop Dog Food Bowl Interactive Puzzle Healthy Eating Bowl (Green)
- Price
- £6.02
- Rating
- 4.5/5
- Reviews
- 1,913
- Age
- 5y ago
PETDOGRE 2PCS Slow Feeder Insert for Dog Bowls with Strong Suction
- Price
- £10.08
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 9mo ago
MateeyLife Dog Bowls 2PCS Slow Feeder Dog Bowl Anti-Choking Puzzle Interactive Dog Slow Feeder Bowl for Small/Medium Dog Dog Bowls to Slow Down Eating Small Dog Bowl LightBlue&DarkBlue (7.8 In)
- Price
- £10.11
- Rating
- 4.6/5
- Reviews
- 5,799
- Age
- 3y ago
Dog Bowls Slow Feeder Dog Bowl Anti-Choking Puzzle Interactive Dog Food Bowl Food and Water Bowl Size Large-Pink
- Price
- £4.33
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 11mo ago
Newest
by launch datePETDOGRE 2PCS Slow Feeder Insert for Dog Bowls with Strong Suction
- Price
- £10.08
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 9mo ago
Dog Bowls Slow Feeder Dog Bowl Anti-Choking Puzzle Interactive Dog Food Bowl Food and Water Bowl Size Large-Pink
- Price
- £4.33
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 11mo ago
Lesipee Slow Feeder Dog Bowl for Large & Small Dogs Anti Choking Puzzle Dog Food Bowl with Non-Slip Base Interactive Pet Slow Eating Bowl Silicone Dog Feeding Bowl for Puppies & Cats(Grey Green)
- Price
- £7.03
- Rating
- 4.5/5
- Reviews
- 923
- Age
- 1y ago
MateeyLife Basic Dog Bowls Anti-Choking Puzzle Interactive Slow Feeder Dog Bowl to Slow Down Eating for Small and Medium Dogs Black 2 Cups(7.8 In)
- Price
- £5.84
- Rating
- 4.6/5
- Reviews
- 5,799
- Age
- 1y ago
ZOLLE Stainless Steel Slow Feeder Dog Bowl Designed for Medium Dogs (10-25kg) | Medium 950ml | Non-Slip Insulated Feeding Bowl Holds 2-3 Cups | Helps Prevent Bloat & Improve Digestion
- Price
- £20.37
- Rating
- 4.3/5
- Reviews
- 172
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
12 falling
Sellers
17
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
16%
- MateeyLife44%
- Junhonsion16%
- YINEYA10%
- Decyam5%
- Lesipee4%
- LOS ANDES4%
- Open — no brand owns it (6 brands, 16%)
Demand
Slow Feeder Dog Bowl search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Slow Feeder Dog Bowl search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- slow feeder dog bowl280K/yr
- dog slow feeder bowl61K/yr
- slow feeder40K/yr
- dog bowl slow feeder29K/yr
- dog slow feeder24K/yr
- large slow feeder dog bowl22K/yr
- puppy slow feeder bowl20K/yr
- slow feeder dog bowl large16K/yr
- slow feeding dog bowl17K/yr
- slow feeder bowl12K/yr
Reviews and returns
What reviews say buyers love and hate about Slow Feeder Dog Bowl
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too Deep for My Small Cockapoo
it was a little too big
too small for my dog
Slow feeder
Slows dog feeding
slows it's eating
And very over priced
A little overpriced if Im honest
the price jump isn't worth it. almost 3 times as much
Turns out was due to bloating or indigestion
can be very damaging for their teeth - especially if theyre hungry
Does not work at french bulldog has not slowed down eating
Couldn't use for very long
not as durable as a metal design would be
however the insert lasted 2 meals till my 5 month old lab ripped it apart with ease
Love
good quality bowl
Excellent product as described
Excellent product
Does what it says
Just what I was looking for
Product as described
Easy to clean
easy to wash and keep clean
Its also super easy to clean in the dishwasher
A happy dog 🐶
Very helpful to my dog
Dog loves it
Good price
Great Value for Money
Good value for money
Return
1.5% Return rate 87% Fixable by listing
Too Deep for My Small Cockapoo
it was a little too big
too small for my dog
Quality too light
Very poor quality
Flimsy for chewers
not particularly sturdy
Despite being sturdy
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Dog Pram
£309K/yr+39.9%
Automatic Cat Feeder
£1.2M/yr+16.2%
Cat Tent
£54K/yr+71.7%
Cat Tunnel Outdoor
£47K/yr+125.9%
Cat Litter Tray
£4.8M/yr-3.6%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Slow Feeder Dog Bowl questions
Answered from the same tracked data.