slicker dog brush
Skip itSoft demand (-10.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Okay£3.21–£23.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£8.48avg listing price — sweet spot $15–$100
Review moat
Bad7,346.79avg incumbent reviews — the moat a new listing must climb
Market size
Bad£86K£86K/yr · 150K searches
Growth
Bad-10.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, slicker dog brush is a £86K/yr Amazon United Kingdom market (150K searches/yr). The top 5 brands hold 73% of demand. Verdict: Skip it — 46/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
slicker dog brush market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- £68K–£85K
- units × avg price
- Conversion rate
- 6.8%
- Avg BSR
- #34
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 64%
- Out of stock
- 3.2%
- Avg brand age
- 50 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
43
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
49%
Top 20: 94%
Open market
19%
- pecute28%
- GROOM PROFESSIONAL17%
- Rosewood11%
- The Doodle Brush9%
- Vinabo8%
- Petface8%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top slicker dog brush search terms
- slicker brush48K/yr
- slicker dog brush56K/yr
- slicker brush for dog grooming11K/yr
- dog slicker brush16K/yr
- slicker brush for dogs6K/yr
- dog slicker brushes for grooming4K/yr
- dog brush slicker3K/yr
- slicker brush dog7K/yr
Top slicker dog brush products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Pecute Slicker Dog Brush Dog slicker brush for Small Medium Dogs Cats
pecute£7.944.4★23,674 rev
Pecute Dog & Cat Brush Self Cleaning Slicker Grooming Comb with Round Pins
pecute£6.524.4★23,674 rev
The Doodle Brush Slicker Dog Brush Curly Coat Detangler Extra Long Pin
The Doodle Brush£23.814.6★930 rev
GROOM PROFESSIONAL Curved Soft Slicker Dog Brush - Dog Grooming Brush - Dematting Brush for Dogs - Soft Graded Slicker Brush - Great for Soft Coats - Perfect for Everyday Grooming - Small
GROOM PROFESSIONAL£9.104.6★2,013 rev
Petface Slicker Brush for Dogs/Cats Medium Brown
Petface£3.634.4★247 rev
Newest
by launch date
pecute Slicker Dog Brushes for Grooming Dog Brush for Cockapoo Cavapoo Ergonomic Cat Grooming Brush with 15mm Rounded Pins to Detangle Knots Remove Loose Hair Soft Pad for Sensitive Pet Skin S
pecute£13.63547 rev
2PCS Slicker Brush for Dogs & Pet Comb Professional Dog Grooming Brush with Extra Long Pins to Effectively Remove Tangles Knots and Mats for Cockapoos Labradoodles Cavapoos and Golden Doodles
SUJAHHUJIQ£11.7017 rev
Bugalugs Deshedding Brush for Dogs Cats Horses - Pet Grooming Tool that is Gentle & Effective With Wide Shallow Comb Smooth Groomer for Dog Cat and Horse
BUGALUGS£10.931,101 rev
The Doodle Brush Slicker Dog Brush Curly Coat Detangler Extra Long Pin
The Doodle Brush£23.81930 rev
Vinabo Pet Dog Brush Cat Brush Self-Cleaning Slicker Brush Removes Undercoat Dog Brush Cat Brush Short to Long Hair Suitable Gentle Cat Brush Green
Vinabo£4.657,792 rev
Trending
90-day click momentum
Show Tech Tuff On Tangles Long Pin Slicker Brush - Professional Dog Slicker Brush for Dogs | Suitable for Long-Haired Pets | Ergonomic Design | Enhance Your Pets Coat Health & Appearance - Firm
Show Tech£15.984.6★
Vinabo Pet Dog Brush Cat Brush Self-Cleaning Slicker Brush Removes Undercoat Dog Brush Cat Brush Short to Long Hair Suitable Gentle Cat Brush Green
Vinabo£4.654.5★
GROOM PROFESSIONAL Curved Soft Slicker Dog Brush - Dog Grooming Brush - Dematting Brush for Dogs - Soft Graded Slicker Brush - Great for Soft Coats - Perfect for Everyday Grooming - Small
GROOM PROFESSIONAL£9.104.6★
Rosewood Soft Protection Slicker Brush for Dogs Large
Rosewood£5.064.5★
Petface Slicker Brush for Dogs/Cats Medium Brown
Petface£3.634.4★
What buyers say about slicker dog brush
What buyers praise and complain about, mined from review topics.What buyers love
“removes tonnes of hair”
“EASY TO USE”
“Good value”
“Excellent product Excellent Seller would recommend”
“Great self cleaner”
“works as advertised”
“Great brush for our cockapoo”
“Cat loves it”
“effective”
“perfect size”
What buyers complain about
“It's a waste of money”
“A low quality yet expensive disappointment”
“Larger than expected”
“Doesnt work”
“easily broke”
“Also very rough on our dog”
“got twice as much hair it my dog”
“Doesnt work for short hair cats”
“Not very comfortable to use”
“Not good for long coat GSD”
Top return reasons
Common questions
- Is slicker dog brush profitable to sell on Amazon United Kingdom?
- The niche generates £86K/yr across 28 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -10.5%. Flapen's verdict: Skip it (46/100).
- How competitive is the slicker dog brush niche?
- 17 brands and 43 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 73% of demand.
- What do buyers complain about in slicker dog brush?
- Top complaints mined from reviews: Value For Money, Quality-Overall, Size-Overall. The return rate is 0.6%.
- When does demand for slicker dog brush peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the slicker dog brush niche?
- Listings span £3.21–£23.81; the average listing price is £8.48 (sweet spot $15–$100). The average incumbent carries 7,347 reviews — the moat a new listing must climb.