Senior Cat Food Dry

Shoppers searched for this 547K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.8% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £774K a year.

Searches, last 12 months

547K

Growth, 90 days vs prior 90

+4.0%

Conversion, latest week

13.8%

Market size, estimated

£774Ka year

Peak month

January2.1× the quietest month

Top search term

scrumbles cat food251K searches a year

Listings sell for £10.22 on average, from £1.18 to £27.86. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At £10.22 that is £20K to £26K a year per listing.

Average price

£10.22under the $15 to $100 sweet spot

Price range

£1.18–£27.86

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

2,000–2,500

Revenue per listing a year

£20K–£26K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

84% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #29 within Cats. It carries 1,037 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

97%

Out of stock, average day

0.7%

Average rank

#29in Cats

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,037per listing

Listings tracked

31

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

62 months