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Scooby Doo Dog Ball

Fail

Prices span $5.28–$14.43, mostly outside the sweet spot, so Scooby Doo Dog Ball is a Fail.

Flapen Score
49
49 / 100
Ranks 458 of 875 Pet Supplies niches · −1 vs the category median of 50
Market size
£76K/yr70K searches / yr
90-day growth
+5.5%search demand this quarter
Competition
69%top-5 click share · 12 brands · 19 sellers

Flapen Score

Scooby Doo Dog Ball against its category

The dotted line is the Pet Supplies average. Past it, Scooby Doo Dog Ball is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scooby Doo Dog Ball market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Scooby Doo Dog Ball 70K times last year and spent an estimated £76K. The top 5 brands take 78% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

12.4% of searches ended in a purchase last week.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £76K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
+5.5%
Conversion, latest week
12.4%
Market size, estimated
£76Ka year
Peak month
December2.4× the quietest month
Top search term
scooby doo dog ball47K searches a year

02 · Price

A sale here is worth £8.76.

Listings sell for £8.76 on average, from £5.28 to £14.43. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £8.76 that is £2K to £4K a year per listing.

Average price
£8.76under the $15 to $100 sweet spot
Price range
£5.28–£14.43
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #144 within Toys. It carries 329 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
13.5%
Average rank
#144in Toys
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
329per listing
Listings tracked
15

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Scooby Doo Dog Ball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£15K£23K£31K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

19

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

18%

  • Irunfast42%
  • Sricam13%
  • Rightwell9%
  • Uzepie7%
  • Matchless7%
  • kangnuoxue4%
  • Open — no brand owns it (6 brands, 18%)

Demand

Scooby Doo Dog Ball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.4×

Search terms

Top Scooby Doo Dog Ball search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • scooby doo dog ball47K/yr
  • scooby doo dog toys8K/yr
  • scooby doo balls4K/yr
  • scooby doo dog ball large 10cm5K/yr
  • scooby doo balls for dogs3K/yr
  • scooby balls for dogs4K/yr

Reviews and returns

What reviews say buyers love and hate about Scooby Doo Dog Ball

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability33%−0.18

The first ball broke

Broken sqeekers

Really not durable

Smell29%−0.34

Chemical smell

Horrible smell

Chemical plastic smell

Quality-Overall11%+0.67

Quality control poor

Poor quality

Cheap nasty quality

Value For Money5%+0.54

they just arent value for money at that price

waste of money

Not worth the money

Size-Overall5%+0.27

they're a little bit small so it's not a snug fit

I thought these would be bigger

to small for my dog so neibours dogs are happy

Love

Pet Friendly25%

Good for dogs

Our dogs love it

Doggo Approved

Durability17%−0.18

Good quality last well

Very durable

the balls are durable

Quality-Overall17%+0.67

Good quality dog balls

Brilliant quality

Great product

Value For Money11%+0.54

Excellent value for money

Great value for the multi-pack too

Good value

Fun/Entertainment Experience8%+0.57

Great toy

loves to play

Great balls of fun

Return

0.4% Return rate 47% Fixable by listing

Size-Overall41%█▆▇▆▇▇

they're a little bit small so it's not a snug fit

I thought these would be bigger

to small for my dog so neibours dogs are happy

Smell30%▄▁▅█▅▅

Chemical smell

Horrible smell

Chemical plastic smell

Durability7%▇█▂▁▂▃

The first ball broke

Broken sqeekers

Really not durable

Advertised Vs Actual Product5%▁▁▃█▆▆

There is no way that this should be described as indestructible

Quality-Overall5%▁▁█▁▁▂

Quality control poor

Poor quality

Cheap nasty quality

FAQ

Common Scooby Doo Dog Ball questions

Answered from the same tracked data.