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Renal Dog Food

Maybe

Returns run at only 0.0% of orders. But the top 5 brands take 89% of clicks, so Renal Dog Food is a Maybe.

Flapen Score
56
56 / 100
Top 24% of 875 Pet Supplies niches · +6 vs the category median of 50
Market size
£144K/yr49K searches / yr
90-day growth
+7.4%search demand this quarter
Competition
58%top-5 click share · 10 brands · 71 sellers

Flapen Score

Renal Dog Food against its category

The dotted line is the Pet Supplies average. Past it, Renal Dog Food is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Renal Dog Food market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Renal Dog Food 49K times last year and spent an estimated £144K. The top 5 brands take 89% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

10.9% of searches ended in a purchase last week.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.9% of those searches ended in a purchase. Searches in the last 90 days moved +7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £144K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
+7.4%
Conversion, latest week
10.9%
Market size, estimated
£144Ka year
Peak month
September1.2× the quietest month
Top search term
renal dog food34K searches a year

02 · Price

A sale here is worth £26.86.

Listings sell for £26.86 on average, from £12.39 to £60.45. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £26.86 that is £3K to £7K a year per listing.

Average price
£26.86inside the $15 to $100 sweet spot
Price range
£12.39–£60.45
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£3K–£7K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

41% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #429 within Cats. It carries 426 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
64%
Out of stock, average day
0.0%
Average rank
#429in Cats
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
426per listing
Listings tracked
22

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Renal Dog Food products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£22K£29K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

71

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

58%

Top 20: 98%

Open market

7%

  • ROYAL CANIN54%
  • Pooch & Mutt14%
  • Pro Plan Veterinary Diets12%
  • Royal Canin Veterinary Diet5%
  • AETN Creations4%
  • Animonda Integra Protect3%
  • Open — no brand owns it (4 brands, 7%)

Demand

Renal Dog Food search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Renal Dog Food search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • renal dog food34K/yr
  • renal dog food wet9K/yr
  • hills renal dog food4K/yr
  • hills kidney care dog food3K/yr

Reviews and returns

What reviews say buyers love and hate about Renal Dog Food

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money23%+0.48

Good food a little on expensive side

Very expensive food that is vital

But the price is getting ridiculous

Smell18%−0.11

Occasionally I get the odd pack that smells different

smells not nice

Taste-Overall14%−0.07

I dont know what it tastes like

Not tasty

Indigestion9%−0.04

I was running out of this dog food for a dog with renal failure

Contamination9%−0.04

which likely caused contamination

Love

Pet Friendly32%

Dogs love it

My dog likes this

Dog's happiness

Quality-Overall14%−0.01

Quality food

Excellent quality

Good product

Value For Money12%+0.48

good value

Good price

its definitely worth it

Flavor6%−0.01

So if it comes in other flavours I would buy

Think its an acquired taste

Soothing/Teething6%+0.53

so pleased and should help with her kidney disease

this one is good for her stomach

FAQ

Common Renal Dog Food questions

Answered from the same tracked data.