Rawhide Free Dog Chews

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 21.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £73K a year.

Searches, last 12 months

49K

Growth, 90 days vs prior 90

-17.7%

Conversion, latest week

21.4%

Market size, estimated

£73Ka year

Peak month

December1.9× the quietest month

Top search term

rawhide free dog chews14K searches a year

Listings sell for £7.04 on average, from £2.03 to £19.96. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £7.04 that is £2K to £4K a year per listing.

Average price

£7.04under the $15 to $100 sweet spot

Price range

£2.03–£19.96

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #55 within Treats. It carries 1,046 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

4.3%

Average rank

#55in Treats

Average rating

4.44 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,046per listing

Listings tracked

28

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

64 months