Rawhide Dog Chew

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.9% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £102K a year.

Searches, last 12 months

73K

Growth, 90 days vs prior 90

-22.7%

Conversion, latest week

14.9%

Market size, estimated

£102Ka year

Peak month

December1.7× the quietest month

Top search term

rawhide dog chew25K searches a year

Listings sell for £9.39 on average, from £2.57 to £20.60. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £9.39 that is £939 to £2K a year per listing.

Average price

£9.39under the $15 to $100 sweet spot

Price range

£2.57–£20.60

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£939–£2K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

63% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #77 within Treats. It carries 665 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

85%

Out of stock, average day

8.3%

Average rank

#77in Treats

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

665per listing

Listings tracked

27

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months