Raw Dog Food

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £115K a year.

Searches, last 12 months

161K

Growth, 90 days vs prior 90

-10.0%

Conversion, latest week

2.2%

Market size, estimated

£115Ka year

Peak month

January1.2× the quietest month

Top search term

raw dog food100K searches a year

Listings sell for £32.40 on average, from £8.06 to £62.95. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £32.40 that is £3K to £8K a year per listing.

Average price

£32.40inside the $15 to $100 sweet spot

Price range

£8.06–£62.95

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£3K–£8K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 24% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #33 within Food. It carries 123 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

24%

Out of stock, average day

6.4%

Average rank

#33in Food

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

123per listing

Listings tracked

29

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

61 months