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Puppy Wormer

a concentrated shelf (top 5 take 80% of clicks) — Puppy Wormer doesn't clear our bar today.

Flapen Score

42
Skip it
Market size 27Growth 35Conversion 90Competition 17Returns 100Price range 45Avg price 25Brand share 27Review moat 40Quality gap 33
This niche Category average

Is Puppy Wormer profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Puppy Wormer is a £117K/yr Amazon United Kingdom market (123K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Jul–Oct. Verdict: Skip it — 42/100.

Puppy Wormer: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +8.3% over the last 90 days and 10.6% of searches end in a purchase.

£117K

revenue / yr

Units sold / yr13K
Search volume / yr+8.3%123K
Conversion rate10.6%
Avg price£8.93

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers9 · 40
Top-5 product click share80%
Open market11%
Avg brand age65 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement75%
New entrants (1y)2· 2 succeeded
Avg rating4.5★
Avg reviews2,536

Top Puppy Wormer products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

£0£12K£23K£35K£47K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

40

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

7%

  • Drontal44%
  • FRONTLINE18%
  • Pet Shield11%
  • Johnsons11%
  • Beaphar5%
  • Itch4%
  • Open — no brand owns it (3 brands, 7%)

Puppy Wormer demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume123KCVR10.6%Products12Brands9Top 5 Brands89%OOS Rate12.8%Rating4.5★Reviews2,536Avg BSR#8
6K4KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Jul, Oct · busiest ÷ quietest = 2.6×

Top Puppy Wormer search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • puppy wormer38K/yr
  • drontal puppy wormer liquid18K/yr
  • puppy wormer from 8 weeks15K/yr
  • puppy wormer from 2 weeks9K/yr
  • puppy worming tablets9K/yr
  • puppy worming syrup6K/yr
  • drontal puppy wormer6K/yr
  • puppy wormer from 12 weeks5K/yr
  • worming tablets for puppies7K/yr
  • wormer for puppies4K/yr

What reviews say buyers love and hate about Puppy Wormer

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Value For Money27%

Good price

Advertised Vs Actual Product17%

As advertised

Quality-Overall13%

Great tablets

Ease Of Use12%

Easy to use

Pet Friendly11%

Dog loves it

What buyers complain about

83% of reviews
Indigestion25%

Causes terrible diarrhea and vomiting

Size-Overall16%

the pills are big

Value For Money8%

again if it wasnt for the fact I cant get locally I wouldnt buy off Amazon as to expensive

Taste-Overall7%

It must have tasted like the devil's work

Allergies6%

dog had allergic reaction

Puppy Wormer return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

20%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
20%
2Weight Light
20%
3Certifications
20%
4Instructions/User Manual/Troubleshooting
20%
5Compatibility-Overall
20%

Common Puppy Wormer questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Puppy Wormer 42/100 on Amazon United Kingdom — Skip it. The niche generates £117K/yr across 12 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved +8.3% over the last 90 days.
Search demand for Puppy Wormer on Amazon United Kingdom peaks in Jan–Jul–Oct, where the busiest month runs 2.6× the quietest.