puppy wormer
Skip itA concentrated shelf (top 5 take 80% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Price range
Okay£4.05–£24.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,535.92avg incumbent reviews — the moat a new listing must climb
Growth
Okay+8.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£117K£117K/yr · 123K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Avg price
Okay£8.93avg listing price — sweet spot $15–$100
Competition
Bad80%top-5 click share — a locked-up shelf
According to Flapen's Amazon United Kingdom niche tracking, puppy wormer is a £117K/yr Amazon United Kingdom market (123K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Jul–Oct. Verdict: Skip it — 42/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
puppy wormer market data
- Units sold / yr
- 10K–13K
- avg 500–750/product
- Revenue / yr
- £89K–£112K
- units × avg price
- Conversion rate
- 10.6%
- Avg BSR
- #8
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 75%
- Out of stock
- 12.8%
- Avg brand age
- 65 months
- Avg seller age
- 175 days
Competition & brand share
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 falling
Sellers
40
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
7%
- Drontal44%
- FRONTLINE18%
- Pet Shield11%
- Johnsons11%
- Beaphar5%
- Itch4%
- Open — no brand owns it (3 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +8.3% search growth over the last 90 days.Peak months: Jan, Jul, Oct · busiest ÷ quietest = 2.6×
Top puppy wormer search terms
- puppy wormer38K/yr
- drontal puppy wormer liquid18K/yr
- puppy wormer from 8 weeks15K/yr
- puppy wormer from 2 weeks9K/yr
- puppy worming tablets9K/yr
- puppy worming syrup6K/yr
- drontal puppy wormer6K/yr
- puppy wormer from 12 weeks5K/yr
- worming tablets for puppies7K/yr
- wormer for puppies4K/yr
Top puppy wormer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Drontal Puppy Liquid Wormer 50ml
Drontal£14.154.8★575 rev
FRONTLINE WORMER - Worming Tablets for Dogs - 2 Tablets
FRONTLINE£4.954.5★14,896 rev
Johnsons Vet Easy One Dose Wormer Size 1
Johnsons£4.544.4★1,070 rev
Worm Screen Combo Dog Worming Tablets 2 Pack Vet Approved Worming Tablet for Dogs & Puppies Over 2 Weeks / 2kg+ in Weight Kills Roundworms Hookworms & Tapeworms 2 Dog Wormer Tablets
Pet Shield£5.024.6★272 rev
Drontal Puppy Liquid Wormer 100ml
Drontal£24.094.8★575 rev
Newest
by launch date
Dog Worming Drops with Probiotics 60ml 100% Natural Support for Digestive & Immune Health Easy to Absorb
Bieteky£8.8570 rev
Worm Screen Combo Dog Worming Tablets 2 Pack Vet Approved Worming Tablet for Dogs & Puppies Over 2 Weeks / 2kg+ in Weight Kills Roundworms Hookworms & Tapeworms 2 Dog Wormer Tablets
Pet Shield£5.02272 rev
Dog Worming Drops Dog Herbal Digestive Drops with Prebiotics & Enzymes
WENDAXINGXY£9.3952 rev
Worm Screen Combo Dog Worming Tablets 4 Pack Vet Approved Worming Tablet for Dogs & Puppies Over 2 Weeks / 2kg+ in Weight Kills Roundworms Hookworms & Tapeworms 4 Dog Wormer Tablets
Pet Shield£7.62272 rev
Itch Dog Wormer Tablets for Dogs (3kg 19kg) - 2 Tablets
Itch£6.043,582 rev
Trending
90-day click momentumDog Worming Drops with Probiotics 60ml 100% Natural Support for Digestive & Immune Health Easy to Absorb
Bieteky£8.854.4★
Worm Screen Combo Dog Worming Tablets 4 Pack Vet Approved Worming Tablet for Dogs & Puppies Over 2 Weeks / 2kg+ in Weight Kills Roundworms Hookworms & Tapeworms 4 Dog Wormer Tablets
Pet Shield£7.624.6★
Drontal Puppy Liquid Wormer 50ml
Drontal£14.154.8★
Dog Worming Drops Dog Herbal Digestive Drops with Prebiotics & Enzymes
WENDAXINGXY£9.394.3★
Beaphar - WORMclear Tablets for Dogs up to 20kg - 2 Tablets - Kills All Common UK Intestinal Worms (Roundworms & Tapeworms) - Vet Strength Wormer - Pork-Flavoured - For dogs over 2 weeks old & 3kg
Beaphar£4.054.5★
What buyers say about puppy wormer
What buyers praise and complain about, mined from review topics.What buyers love
“Good price”
“As advertised”
“Great tablets”
“Easy to use”
“Dog loves it”
“You can easily trick your dog into swallowing this”
“24 hours later it's definitely gone down”
“No issues, no allergic reactions and much cheaper than the vets”
“Tasty treat”
“Good size”
What buyers complain about
“Causes terrible diarrhea and vomiting”
“the pills are big”
“again if it wasnt for the fact I cant get locally I wouldnt buy off Amazon as to expensive”
“It must have tasted like the devil's work”
“dog had allergic reaction”
“Don't work”
“hard time getting him to take them had to crush up then afterwards he just threw up”
“Waste”
“ones described as tasty pork or bone shaped she saw through them we've covered them in yoghurt wrapped them in cheese crushed them in yogurt nothing worked”
“clearly smell so repulsive he doesn't want to be in the same room as them”
Top return reasons
Common questions
- Is puppy wormer profitable to sell on Amazon United Kingdom?
- The niche generates £117K/yr across 12 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +8.3%. Flapen's verdict: Skip it (42/100).
- How competitive is the puppy wormer niche?
- 9 brands and 40 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in puppy wormer?
- Top complaints mined from reviews: Indigestion, Size-Overall, Value For Money. The return rate is 0.0%.
- When does demand for puppy wormer peak?
- Demand peaks in Jan–Jul–Oct; the busiest month runs 2.6× the quietest.
- What does it cost to enter the puppy wormer niche?
- Listings span £4.05–£24.09; the average listing price is £8.93 (sweet spot $15–$100). The average incumbent carries 2,536 reviews — the moat a new listing must climb.