Puppy Pads

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.2M a year.

Searches, last 12 months

2.2M

Growth, 90 days vs prior 90

-10.5%

Conversion, latest week

14.0%

Market size, estimated

£2.2Ma year

Peak month

January1.3× the quietest month

Top search term

puppy pads1.3M searches a year

Listings sell for £7.16 on average, from £4.81 to £11.82. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 25,000 to 30,000 of them. At £7.16 that is £179K to £215K a year per listing.

Average price

£7.16under the $15 to $100 sweet spot

Price range

£4.81–£11.82

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

300K–400K

Units per listing a year

25,000–30,000

Revenue per listing a year

£179K–£215K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Litter & Housetraining. It carries 77,563 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

83%

Out of stock, average day

0.0%

Average rank

#6in Litter & Housetraining

Average rating

4.35 starsAmazon United Kingdom average 4.36 stars

Average reviews

77,563per listing

Listings tracked

12

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months