Probiotics for Dogs
PassProbiotics for Dogs scores 67 out of 100, a Pass. Shoppers spend $1.7M a year here, demand is soft, at -4.0% this quarter, and returns run at 0.1% of orders.
- Flapen Score
- 67 / 100Top 3% of 875 Pet Supplies niches · +17 vs the category median of 5067
- Market size
- £1.7M/yr954K searches / yr
- 90-day growth
- -4.0%search demand this quarter
- Competition
- 43%top-5 click share · 24 brands · 58 sellers
Flapen Score
Probiotics for Dogs against its category
The dotted line is the Pet Supplies average. Past it, Probiotics for Dogs is stronger. Inside it, weaker.
Market
The Probiotics for Dogs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Probiotics for Dogs 954K times last year and spent an estimated £1.7M. The top 5 brands take 64% of clicks. Flapen scores it 67 out of 100, a Pass.
01 · Demand
11.8% of searches ended in a purchase last week.
Shoppers searched for this 954K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.7M a year.
- Searches, last 12 months
- 954K
- Growth, 90 days vs prior 90
- -4.0%
- Conversion, latest week
- 11.8%
- Market size, estimated
- £1.7Ma year
- Peak month
- February1.2× the quietest month
- Top search term
- probiotics for dogs360K searches a year
02 · Price
A sale here is worth £14.95.
Listings sell for £14.95 on average, from £6.80 to £32.18. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At £14.95 that is £37K to £45K a year per listing.
- Average price
- £14.95under the $15 to $100 sweet spot
- Price range
- £6.80–£32.18
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £37K–£45K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #19 within Health Supplies. It carries 3,218 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 97%
- Out of stock, average day
- 4.8%
- Average rank
- #19in Health Supplies
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,218per listing
- Listings tracked
- 38
04 · Newcomers
Amazon counts 3 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Probiotics for Dogs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
PURINA PRO Plan FortiFlora Probiotic Food Supplement for Dogs 30 x 1g Sachets | Enhances the Levels of Live Beneficial Bacteria
- Price
- £18.14
- Rating
- 4.7/5
- Reviews
- 1,109
- Age
- 3y ago
Pro-Kolin Advanced Dogs 15ml Syringes
- Price
- £9.88
- Rating
- 4.7/5
- Reviews
- 12,570
- Age
- 7y ago
YuMOVE Digestive Care Dog Pre and Probiotics Supplement for Gut Health Digestive Support for All Ages and Breeds 120 Tablets - Eco Friendly and Letter Box Ready Packaging
- Price
- £16.19
- Rating
- 4.4/5
- Reviews
- 396
- Age
- 1y ago
Probiotics for Dogs Chews 150PCs - Digestive Gut Health & Diarrhea Support - Probiotic Chews For Dogs - Vet approved US Formula with Dog Probiotics Enzymes & Natural Ingredients - Chicken
- Price
- £10.86
- Rating
- 4.4/5
- Reviews
- 1,041
- Age
- 1y ago
Protexin Pro-Fibre for Dogs High-Fibre Digestive Supplement with Prebiotics & Postbiotics Fibre for Dogs to Support Gut Health Immune Anal Glands & Stool Support Protexin Dog Supplement 500g
- Price
- £11.06
- Rating
- 4.6/5
- Reviews
- 8,757
- Age
- 18y ago
Trending
90-day click momentum
DEESY Probiotics for Dogs Clinically Dosed Calsporin Soft Chews | Pre + Pro + Postbiotic | Gut Skin & Immune Health | Itchy Skin Allergies & Sensitive Stomachs | Hydrolysed Formula | 90 Count
- Price
- £21.23
- Rating
- 4.5/5
- Reviews
- 68
- Age
- 8mo ago
Protexin Veterinary Pro-Kolin Advanced for Dogs Advanced for Dogs 60 ml
- Price
- £19.67
- Rating
- 4.7/5
- Reviews
- 6,380
- Age
- 7y ago
Dog Probiotics for Gut Health Probiotics for Dogs Canine Supplements for Digestive and Immunity Support Gut Health Yeast Balance Dog Probiotic and Enzyme Tablets (180 Count)
- Price
- £7.89
- Rating
- 4.7/5
- Reviews
- 59
- Age
- 1y ago
Daily Probiotics for Dogs - 120 Beef Flavored Soft Chews with Natural Pumpkin Powder for Healthy Gut & Sensitive Tummy. Reduces Scooting Loose Stools Smelly Itchy Ears for Small Medium Large Dogs
- Price
- £20.96
- Rating
- 4.4/5
- Reviews
- 317
- Age
- 1y ago
Protexin Pro-Kolin Probiotic & Prebiotic Digestive Support Paste for Dogs & Cats Fast-Acting Gut Soothing Formula with Kaolin Helps Firm Stools Vet Recommended 30ml Syringe
- Price
- £11.85
- Rating
- 4.6/5
- Reviews
- 15,379
- Age
- 18y ago
Newest
by launch dateDEESY Probiotics for Dogs Clinically Dosed Calsporin Soft Chews | Pre + Pro + Postbiotic | Gut Skin & Immune Health | Itchy Skin Allergies & Sensitive Stomachs | Hydrolysed Formula | 90 Count
- Price
- £21.23
- Rating
- 4.5/5
- Reviews
- 68
- Age
- 8mo ago
Dog Probiotics for Gut Health Probiotics for Dogs Canine Supplements for Digestive and Immunity Support Gut Health Yeast Balance Dog Probiotic and Enzyme Tablets (180 Count)
- Price
- £7.89
- Rating
- 4.7/5
- Reviews
- 59
- Age
- 1y ago
Probiotics for Dogs Chews 150PCs - US Formula with Dog Probiotics Enzymes & Natural Ingredients - Digestive Gut Health & Diarrhea Support - Chicken
- Price
- £8.34
- Rating
- 4.6/5
- Reviews
- 331
- Age
- 1y ago
Probiotics for Dogs Chews 150PCs - Digestive Gut Health & Diarrhea Support - Probiotic Chews For Dogs - Vet approved US Formula with Dog Probiotics Enzymes & Natural Ingredients - Chicken
- Price
- £10.86
- Rating
- 4.4/5
- Reviews
- 1,041
- Age
- 1y ago
Bugalugs Probiotics for Dogs Natural Dog Treats with Pumpkin Powder for dogs Gut Health Sensitive Tums Anal Glands Scooting Loose Stools Smelly Itchy Ears Great for all dogs
- Price
- £22.54
- Rating
- 4.5/5
- Reviews
- 344
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 falling
Sellers
58
Top-5 brand share
64%
Top 20: 97%
Top-5 click share
43%
Top 20: 84%
Open market
30%
- YuMOVE21%
- Protexin Veterinary14%
- Purina11%
- OKKÖBI10%
- Protexin8%
- HRAMEX5%
Demand
Probiotics for Dogs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Probiotics for Dogs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- probiotics for dogs360K/yr
- dog probiotics for gut health137K/yr
- dog probiotic70K/yr
- yumove digestive care65K/yr
- dog probiotic supplements53K/yr
- fortiflora for dogs35K/yr
- probiotic for dogs34K/yr
- pro biotics for gut health dog28K/yr
- dog probiotics26K/yr
- dog gut health probiotics16K/yr
Reviews and returns
What reviews say buyers love and hate about Probiotics for Dogs
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
But expensive
Lower the price
Slightly cheaper than one i usually buy
Diarrhoea
Had a lot of trouble with his digestion
Made stomach worse
Didnt work for my dog
Doesn't work
recently we found it to be not very effective
she cam up in a rash
Allergic reaction
itching like he did
They smell horribly chemically and very artificial
Bad smell
Terrible strong smell
Love
Good for my dog
My dog is a happy
Dog loves it
Excellent value
Excellent value for money
Excellent price
Good value for money effective with quality ingredients
Excellent Product
Good product there are so many on line
Exceptional treat
Good taste
Delicious dog treats
Easy to use
Easy to administer
I always keep this handy
Return
0.1% Return rate 43% Fixable by listing
Didnt work for my dog
Doesn't work
recently we found it to be not very effective
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Probiotics for Dogs questions
Answered from the same tracked data.