Pleco Food

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 21.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £141K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

-19.4%

Conversion, latest week

21.6%

Market size, estimated

£141Ka year

Peak month

February1.3× the quietest month

Top search term

algae wafers59K searches a year

Listings sell for £5.61 on average, from £2.36 to £12.97. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £5.61 that is £4K to £6K a year per listing.

Average price

£5.61under the $15 to $100 sweet spot

Price range

£2.36–£12.97

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

£4K–£6K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #52 within Fish & Aquatic Pets. It carries 1,611 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

1.2%

Average rank

#52in Fish & Aquatic Pets

Average rating

4.67 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,611per listing

Listings tracked

18

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

76 months