Play Tunnel

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £112K a year.

Searches, last 12 months

269K

Growth, 90 days vs prior 90

+3.6%

Conversion, latest week

2.5%

Market size, estimated

£112Ka year

Peak month

December1.7× the quietest month

Top search term

play tunnel52K searches a year

Listings sell for £16.84 on average, from £5.81 to £32.57. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £16.84 that is £2K to £4K a year per listing.

Average price

£16.84inside the $15 to $100 sweet spot

Price range

£5.81–£32.57

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #73 within Cats. It carries 190 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

84%

Out of stock, average day

13.2%

Average rank

#73in Cats

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

190per listing

Listings tracked

31

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months