Pill Pockets for Dogs
MaybeAn estimated 0.1% of orders come back. But the average product has 11,839 reviews to catch up to, so Pill Pockets for Dogs is a Maybe.
- Flapen Score
- 58 / 100Top 17% of 875 Pet Supplies niches · +8 vs the category median of 5058
- Market size
- £159K/yr73K searches / yr
- 90-day growth
- +6.2%search demand this quarter
- Competition
- 50%top-5 click share · 9 brands · 109 sellers
Flapen Score
Pill Pockets for Dogs against its category
The dotted line is the Pet Supplies average. Past it, Pill Pockets for Dogs is stronger. Inside it, weaker.
Market
The Pill Pockets for Dogs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pill Pockets for Dogs 73K times last year and spent an estimated £159K. The top 5 brands take 83% of clicks. Demand peaks in Aug–Sep. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 15.4% of those searches ended in a purchase.
Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.4% of those searches ended in a purchase. Searches in the last 90 days moved +6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £159K a year.
- Searches, last 12 months
- 73K
- Growth, 90 days vs prior 90
- +6.2%
- Conversion, latest week
- 15.4%
- Market size, estimated
- £159Ka year
- Peak month
- August2.0× the quietest month
- Top search term
- pill pockets for dogs23K searches a year
02 · Price
A sale here is worth £14.07.
Listings sell for £14.07 on average, from £5.35 to £24.38. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £14.07 that is £7K to £11K a year per listing.
- Average price
- £14.07under the $15 to $100 sweet spot
- Price range
- £5.35–£24.38
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £7K–£11K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
58% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #350 within Food. It carries 11,839 reviews at 4.10 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 95%
- Out of stock, average day
- 0.4%
- Average rank
- #350in Food
- Average rating
- 4.10 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 11,839per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Pill Pockets for Dogs products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Royal Canin Veterinary Diet Pill Assist Treats for Medium & Large Dogs - 224g
- Price
- £11.35
- Rating
- 4.4/5
- Reviews
- 507
- Age
- 7y ago

Greenies PILL POCKETS for Dogs Capsule Size Natural Soft Dog Treats Chicken Flavor 7.9 oz. Pack (30 Treats)
- Price
- £14.17
- Rating
- 4.2/5
- Reviews
- 10,097
- Age
- 13y ago

Rosewood Pill Treats for Dogs 80g Easy Way to Hide Tablets and Pills (4 Packs)
- Price
- £13.91
- Rating
- 4.3/5
- Reviews
- 37
- Age
- 1y ago

AmeizPet Pill Pockets For Dogs Soft Treats Designed To Hide A Pill Inside For Easy Giving To Your Pet Pills Assist For Dogs That Makes Giving Tablets Stress-Free 3.52 oz (100g)
- Price
- £10.29
- Rating
- 2.7/5
- Reviews
- 61
- Age
- 11mo ago

Greenies Pill Pockets for Dogs Capsule Size Natural Soft Dog Treats Chicken Flavor 15.8 oz. Pack (60 Treats)
- Price
- £24.38
- Rating
- 4.4/5
- Reviews
- 58,131
- Age
- 12y ago
Trending
estimated 90-day click momentum
Greenies PILL POCKETS for Dogs Capsule Size Natural Soft Dog Treats with Real Peanut Butter 7.9 oz. Pack (30 Treats)
- Price
- £16.99
- Rating
- 4.4/5
- Reviews
- 58,131
- Age
- 13y ago

AmeizPet Pill Pockets For Dogs Soft Treats Designed To Hide A Pill Inside For Easy Giving To Your Pet Pills Assist For Dogs That Makes Giving Tablets Stress-Free 3.52 oz (100g)
- Price
- £10.29
- Rating
- 2.7/5
- Reviews
- 61
- Age
- 11mo ago

Rosewood Pill Treats for Dogs 80g Easy Way to Hide Tablets and Pills (4 Packs)
- Price
- £13.91
- Rating
- 4.3/5
- Reviews
- 37
- Age
- 1y ago

Greenies Pill Pockets for Dogs Small Size Soft Dog Treats Chicken Flavor 3.2 oz. Pouch (30 Treats)
- Price
- £13.43
- Rating
- 4.0/5
- Reviews
- 10,446
- Age
- 15y ago

Royal Canin Veterinary Diet Pill Assist Treats for Medium & Large Dogs - 224g
- Price
- £11.35
- Rating
- 4.4/5
- Reviews
- 507
- Age
- 7y ago
Newest
by launch date
AmeizPet Pill Pockets For Dogs Soft Treats Designed To Hide A Pill Inside For Easy Giving To Your Pet Pills Assist For Dogs That Makes Giving Tablets Stress-Free 3.52 oz (100g)
- Price
- £10.29
- Rating
- 2.7/5
- Reviews
- 61
- Age
- 11mo ago

Rosewood Pill Treats for Dogs 80g Easy Way to Hide Tablets and Pills (4 Packs)
- Price
- £13.91
- Rating
- 4.3/5
- Reviews
- 37
- Age
- 1y ago

Pill Pockets for Dogs Bundle (4x80g) - Beef Flavoured Pill Assist for Small/Large Dogs Grain Free Pill Treats + Koala Pets Dog Poo Bags
- Price
- £14.96
- Rating
- 3.8/5
- Reviews
- 106
- Age
- 2y ago

Trixie Soft Snack Pill treats for Dogs Single 100g Packet
- Price
- £5.55
- Rating
- 3.9/5
- Reviews
- 373
- Age
- 3y ago

Pet MD Wrap A Pill Bacon Flavour Pill Paste for Dogs - Create a Pocket to Hide Pills and Medication - 59 Servings
- Price
- £15.21
- Rating
- 3.9/5
- Reviews
- 3,385
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
109
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 100%
Open market
11%
- Greenies34%
- ROYAL CANIN29%
- Generic7%
- AmeizPet7%
- TRIXIE6%
- Koala Pets6%
- Open — no brand owns it (3 brands, 11%)
Demand
Pill Pockets for Dogs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 2.0×
Search terms
Top Pill Pockets for Dogs search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pill pockets for dogs23K/yr
- dog pill pockets12K/yr
- pill assist for dogs10K/yr
- pill pockets7K/yr
- pill treats for dogs6K/yr
- royal canin pill assist for dogs5K/yr
- dog pill treats3K/yr
- greenies pill pockets for dogs4K/yr
- pill assist2K/yr
Reviews and returns
What reviews say buyers love and hate about Pill Pockets for Dogs
We read the reviews and the return reasons for every product selling here.
“Why so Expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pill Pockets for Dogs questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









