Pigs Ears for Dogs

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £632K a year.

Searches, last 12 months

244K

Growth, 90 days vs prior 90

-19.0%

Conversion, latest week

18.5%

Market size, estimated

£632Ka year

Peak month

December1.6× the quietest month

Top search term

pigs ears for dogs132K searches a year

Listings sell for £14.02 on average, from £1.29 to £37.06. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £14.02 that is £14K to £18K a year per listing.

Average price

£14.02under the $15 to $100 sweet spot

Price range

£1.29–£37.06

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

£14K–£18K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #168 within Treats. It carries 630 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

76%

Out of stock, average day

5.3%

Average rank

#168in Treats

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

630per listing

Listings tracked

25

4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months