Pigs Ears for Dogs

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 18.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £632K a year.

Searches, last 12 months

244K

Growth, 90 days vs prior 90

-19.0%

Conversion, latest week

18.5%

Market size, estimated

£632Ka year

Peak month

December1.6× the quietest month

Top search term

pigs ears for dogs132K searches a year

Listings sell for £14.02 on average, from £1.29 to £37.06. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £14.02 that is £14K to £18K a year per listing.

Average price

£14.02under the $15 to $100 sweet spot

Price range

£1.29–£37.06

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

1,000–1,250

Revenue per listing a year

£14K–£18K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #168 within Treats. It carries 630 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

76%

Out of stock, average day

5.3%

Average rank

#168in Treats

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

630per listing

Listings tracked

25

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months