Petlab Co Dental Powder
FailDemand is soft, at -60.5% this quarter, so Petlab Co Dental Powder is a Fail.
- Flapen Score
- 38 / 100Ranks 786 of 875 Pet Supplies niches · −12 vs the category median of 5038
- Market size
- £39K/yr27K searches / yr
- 90-day growth
- -60.5%search demand this quarter
- Competition
- 94%top-5 click share · 5 brands · 8 sellers
Flapen Score
Petlab Co Dental Powder against its category
The dotted line is the Pet Supplies average. Past it, Petlab Co Dental Powder is stronger. Inside it, weaker.
Market
The Petlab Co Dental Powder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Petlab Co Dental Powder 27K times last year and spent an estimated £39K. All 5 brands take every click. Demand peaks in Aug–Sep–Nov. Flapen scores it 38 out of 100, a Fail.
01 · Demand
7.4% of searches ended in a purchase last week.
Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -60.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.
- Searches, last 12 months
- 27K
- Growth, 90 days vs prior 90
- -60.5%
- Conversion, latest week
- 7.4%
- Market size, estimated
- £39Ka year
- Peak month
- August7.5× the quietest month
- Top search term
- petlab co dental powder8K searches a year
02 · Price
A sale here is worth £19.65.
Listings sell for £19.65 on average, from £9.53 to £35.85. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At £19.65 that is £5K to £10K a year per listing.
- Average price
- £19.65inside the $15 to $100 sweet spot
- Price range
- £9.53–£35.85
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £5K–£10K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Health Supplies. It carries 5,321 reviews at 4.13 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 86%
- Out of stock, average day
- 0.0%
- Average rank
- #15in Health Supplies
- Average rating
- 4.13 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,321per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Petlab Co Dental Powder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
PetLabCo. ProBright Dental Powder for Dogs Small Dogs
- Price
- £26.52
- Rating
- 4.0/5
- Reviews
- 326
- Age
- 2y ago

ProDen PlaqueOff Powder for Dogs & Cats Tartar & Bad Breath Remover 100% Natural Teeth Cleaner and Plaque Remover 60 g
- Price
- £10.69
- Rating
- 4.2/5
- Reviews
- 32,963
- Age
- 18y ago

PetLabCo. ProBright Dental Powder Plaque & Breath Medium Dogs
- Price
- £31.18
- Rating
- 4.0/5
- Reviews
- 326
- Age
- 2y ago

PetLabCo. ProBright Dental Powder Plaque & Breath Large Dogs
- Price
- £35.85
- Rating
- 4.0/5
- Reviews
- 326
- Age
- 2y ago

Pooch & Mutt - Dog Dental Powder Tartar & Plaque Remover (Teeth Cleaning Product For Dogs Dental Care) 100g (external product packaging design may vary)
- Price
- £12.66
- Rating
- 4.3/5
- Reviews
- 101
- Age
- 12y ago
Trending
90-day click momentum
Pooch & Mutt - Dog Dental Powder Tartar & Plaque Remover (Teeth Cleaning Product For Dogs Dental Care) 100g (external product packaging design may vary)
- Price
- £12.66
- Rating
- 4.3/5
- Reviews
- 101
- Age
- 12y ago

Protexin Veterinary PlaqEase Dental Powder for Dogs and Cats Helps Reduce Plaque Tartar and Bad Breath Easy Daily Oral Care Supplement 75g
- Price
- £11.15
- Rating
- 4.1/5
- Reviews
- 346
- Age
- 1y ago

PetLabCo. ProBright Dental Powder for Dogs Small Dogs
- Price
- £26.52
- Rating
- 4.0/5
- Reviews
- 326
- Age
- 2y ago

PetLabCo. ProBright Dental Powder Plaque & Breath Large Dogs
- Price
- £35.85
- Rating
- 4.0/5
- Reviews
- 326
- Age
- 2y ago

ProDen PlaqueOff Powder for Dogs & Cats Tartar & Bad Breath Remover 100% Natural Teeth Cleaner and Plaque Remover 60 g
- Price
- £10.69
- Rating
- 4.2/5
- Reviews
- 32,963
- Age
- 18y ago
Newest
by launch date
Protexin Veterinary PlaqEase Dental Powder for Dogs and Cats Helps Reduce Plaque Tartar and Bad Breath Easy Daily Oral Care Supplement 75g
- Price
- £11.15
- Rating
- 4.1/5
- Reviews
- 346
- Age
- 1y ago

PetLabCo. ProBright Dental Powder for Dogs Small Dogs
- Price
- £26.52
- Rating
- 4.0/5
- Reviews
- 326
- Age
- 2y ago

PetLabCo. ProBright Dental Powder Plaque & Breath Medium Dogs
- Price
- £31.18
- Rating
- 4.0/5
- Reviews
- 326
- Age
- 2y ago

PetLabCo. ProBright Dental Powder Plaque & Breath Large Dogs
- Price
- £35.85
- Rating
- 4.0/5
- Reviews
- 326
- Age
- 2y ago

BUGALUGS Plaque Off Remover for Dog 70g Teeth & Bad Breath 100% Natural | Plaque Off Dogs No Need for Dog Toothbrush or Dog Toothpaste | Remove Dog Bad Breath & Plaque Remover for Dogs & Cats (70g)
- Price
- £9.53
- Rating
- 4.3/5
- Reviews
- 2,859
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- PetLab Co.60%
- ProDen PlaqueOff29%
- Pooch & Mutt5%
- Protexin Veterinary3%
- BUGALUGS3%
- Open — no brand owns it (0%)
Demand
Petlab Co Dental Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Nov · busiest ÷ quietest = 7.5×
Search terms
Top Petlab Co Dental Powder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- petlab co dental powder8K/yr
- pet lab co dental powder6K/yr
- probright dental powder dogs5K/yr
- pro bright dental powder dogs4K/yr
- petlabco dental powder1K/yr
- probright865/yr
- probright dental powder1K/yr
- probright dogs teeth8/yr
Reviews and returns
What reviews say buyers love and hate about Petlab Co Dental Powder
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Doesn't work
But results show slowly
Didnt work for my dogs
Didn't help my dogs breath is still awful
no so good for breath
Bad breath going
but gosh is it crazily over priced
Its very expensive. £32 for 30 days supply
seemed expensive for what it was
Gave dog diarrhea
Caused stomach problems
Turned my babes tummy
The package is small
Small size
The container is small
Love
Fresher breath
No more bad breath
Fresher dog breath
Excellent product
Decent for what it is
Good product Good quality quick delivery recommend you buy from this seller thank you
reasonably priced
Good value for money
Good value
Easy to Use
is easy to use with the scoop provided good value for money
Its incredibly easy to use—just sprinkle it over my pets food once a day
Does what it says
As described
Just what I ordered
Return
0.0% Return rate 36% Fixable by listing
The package is small
Small size
The container is small
Doesn't work
But results show slowly
Didnt work for my dogs
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Petlab Co Dental Powder questions
Answered from the same tracked data.









