Moist Dog Food
MaybeReturns run at only 0.1% of orders. But the top 5 brands take 100% of clicks, so Moist Dog Food is a Maybe.
- Flapen Score
- 52 / 100Top 38% of 875 Pet Supplies niches · +2 vs the category median of 5052
- Market size
- £241K/yr155K searches / yr
- 90-day growth
- -3.9%search demand this quarter
- Competition
- 43%top-5 click share · 3 brands · 147 sellers
Flapen Score
Moist Dog Food against its category
The dotted line is the Pet Supplies average. Past it, Moist Dog Food is stronger. Inside it, weaker.
Market
The Moist Dog Food market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Moist Dog Food 155K times last year and spent an estimated £241K. All 3 brands take every click. Demand peaks in Jun–Jul. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
10.7% of searches ended in a purchase last week.
Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £241K a year.
- Searches, last 12 months
- 155K
- Growth, 90 days vs prior 90
- -3.9%
- Conversion, latest week
- 10.7%
- Market size, estimated
- £241Ka year
- Peak month
- June1.8× the quietest month
- Top search term
- hi life dog food30K searches a year
02 · Price
A sale here is worth £14.54.
Listings sell for £14.54 on average, from £3.69 to £30.01. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £14.54 that is £4K to £7K a year per listing.
- Average price
- £14.54under the $15 to $100 sweet spot
- Price range
- £3.69–£30.01
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£7K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
35% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #438 within Food. It carries 689 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 100%
- Out of stock, average day
- 1.8%
- Average rank
- #438in Food
- Average rating
- 4.62 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 689per listing
- Listings tracked
- 34
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 80 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 80 months
Products
Top Moist Dog Food products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
HiLife FEED ME! - Complete Dry Dog Food - Turkey Chicken Bacon Vegetables - Soft Moist & Meaty 6kg (Packing May Vary)
- Price
- £13.62
- Rating
- 4.7/5
- Reviews
- 871
- Age
- 14y ago

HiLife FEED ME! - Complete Dry Dog Food - Tasty Beef Cheese Vegetables - Soft Moist & Meaty 6kg
- Price
- £14.00
- Rating
- 4.6/5
- Reviews
- 1,985
- Age
- 14y ago

HiLife Adult Wet Dog Food Mixed Chicken & Meat Recipes Complete Dog Food Pouches 100% Natural Ingredients Chicken with Beef & Duck (24 x 150g Pouches)
- Price
- £17.32
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 5y ago

BAKERS Meaty Meals Adult Dry Dog Food Beef 2.7kg (Pack of 4)
- Price
- £24.28
- Rating
- 4.7/5
- Reviews
- 761
- Age
- 13y ago

BAKERS Meaty Meals Adult Dry Dog Food Beef 1kg (Pack of 5)
- Price
- £13.21
- Rating
- 4.7/5
- Reviews
- 761
- Age
- 11y ago
Trending
90-day click momentum
HiLife Adult Wet Dog Food Mixed Chicken & Meat Recipes Complete Dog Food Pouches 100% Natural Ingredients Chicken with Beef & Duck (24 x 150g Pouches)
- Price
- £17.32
- Rating
- 4.6/5
- Reviews
- 50
- Age
- 5y ago

HiLife Adult Wet Dog Food Mixed Chicken in Jelly Selection Complete Dog Food Pouches Grain Free & 100% Natural ingredients Chicken with Veg & Beef (24 x 150g Pouches)
- Price
- £14.99
- Rating
- 4.7/5
- Reviews
- 599
- Age
- 1y ago

BAKERS Meaty Meals Adult Dry Dog Food Beef 1kg (Pack of 5)
- Price
- £13.21
- Rating
- 4.7/5
- Reviews
- 761
- Age
- 11y ago

HiLife Adult Wet Dog Food Chicken Breast with Carrots and Peas in Jelly Complete Dog Food Pouches Grain Free & 100% Natural ingredients (14 x 150g Pouches)
- Price
- £14.55
- Rating
- 4.3/5
- Reviews
- 223
- Age
- 1y ago

Hi Life Feed Me! Beef with Cheese & Vegetables 2 kg
- Price
- £5.81
- Rating
- 4.5/5
- Reviews
- 111
- Age
- 8y ago
Newest
by launch date
ark future Rewaard Moist Meaty Chunks Nutritious & Delicious Dog Food with Real Meat Protein-Packed Meal for Adult Dogs Enriched with Vitamins & Minerals - 1.5 KG (Chicken)
- Price
- £11.07
- Rating
- 4.1/5
- Reviews
- 36
- Age
- 1y ago

HiLife Adult Wet Dog Food Mixed Chicken in Jelly Selection Complete Dog Food Pouches Grain Free & 100% Natural ingredients Chicken with Veg & Beef (24 x 150g Pouches)
- Price
- £14.99
- Rating
- 4.7/5
- Reviews
- 599
- Age
- 1y ago

HiLife Adult Wet Dog Food Chicken Breast with Carrots and Peas in Jelly Complete Dog Food Pouches Grain Free & 100% Natural ingredients (14 x 150g Pouches)
- Price
- £14.55
- Rating
- 4.3/5
- Reviews
- 223
- Age
- 1y ago

ark future Reward Moist Meaty Chunks Nutritious & Delicious Dog Food with Real Meat Protein-Packed Meal for Adult Dogs Enriched with Vitamins & Minerals - 1.5 KG (Beef)
- Price
- £11.90
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 2y ago

BAKERS Meaty Meals Small Adult Dry Dog Chicken 1kg (Pack of 5)
- Price
- £13.08
- Rating
- 4.8/5
- Reviews
- 585
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 falling
Sellers
147
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
43%
Top 20: 84%
Open market
0%
- HILIFE64%
- Bakers29%
- ark future7%
Demand
Moist Dog Food search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 1.8×
Search terms
Top Moist Dog Food search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hi life dog food30K/yr
- bakers meaty meals30K/yr
- feed me dog food17K/yr
- bakers meaty chunks14K/yr
- hilife dog food pouches12K/yr
- meaty chunks dog food9K/yr
- moist dog food9K/yr
- bakers meaty meals small dog5K/yr
- high life dog food4K/yr
- moist meaty chunks dog food4K/yr
Reviews and returns
What reviews say buyers love and hate about Moist Dog Food
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Price is a joke
way too expensive go to Aldi
found price extortionate
it doesn't smell as good as it did
It even smells like Bakers
To big
Bigger
they are to big for her so I have to cut them up
Dry dog food
BAD INGREDIENTS FOR DOGS
The ingredients are almost the same
Love
Happy Dog Happy Life
DOG LOVES IT
Theres a bonus to dog likes it too
Good Value
Excellent value
great value
Our girl loves this dog food
My dog used to love this food
Dogs love these as treats
Good quality
Great product
Quality
Looks and smells lovely
not too strong of an odor
love this food has no strong odor great value easy for them to chew
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Moist Dog Food questions
Answered from the same tracked data.









