Kennel Disinfectant and Deodoriser

Shoppers searched for this 225K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £245K a year.

Searches, last 12 months

225K

Growth, 90 days vs prior 90

+15.3%

Conversion, latest week

9.9%

Market size, estimated

£245Ka year

Peak month

July5.2× the quietest month

Top search term

pet disinfectant38K searches a year

Listings sell for £11.05 on average, from £1.81 to £23.35. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £11.05 that is £6K to £8K a year per listing.

Average price

£11.05under the $15 to $100 sweet spot

Price range

£1.81–£23.35

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

£6K–£8K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

74% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #23 within Grooming. It carries 867 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

84%

Out of stock, average day

0.2%

Average rank

#23in Grooming

Average rating

4.44 starsAmazon United Kingdom average 4.36 stars

Average reviews

867per listing

Listings tracked

31

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

70 months