Katalax for Cats
FailThe top 5 products take 100% of clicks, so Katalax for Cats is a Fail.
- Flapen Score
- 45 / 100Ranks 601 of 875 Pet Supplies niches · −5 vs the category median of 5045
- Market size
- £51K/yr17K searches / yr
- 90-day growth
- +17.2%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 28 sellers
Flapen Score
Katalax for Cats against its category
The dotted line is the Pet Supplies average. Past it, Katalax for Cats is stronger. Inside it, weaker.
Market
The Katalax for Cats market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Katalax for Cats 17K times last year and spent an estimated £51K. All 2 brands take every click. Flapen scores it 45 out of 100, a Fail.
01 · Demand
17.9% of searches ended in a purchase last week.
Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.9% of those searches ended in a purchase. Searches in the last 90 days moved +17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.
- Searches, last 12 months
- 17K
- Growth, 90 days vs prior 90
- +17.2%
- Conversion, latest week
- 17.9%
- Market size, estimated
- £51Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- katalax for cats11K searches a year
02 · Price
A sale here is worth £17.07.
Listings sell for £17.07 on average, from £9.23 to £21.63. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 1,000 to 1,250 of them. At £17.07 that is £17K to £21K a year per listing.
- Average price
- £17.07inside the $15 to $100 sweet spot
- Price range
- £9.23–£21.63
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £17K–£21K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Cats. It carries 902 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 67%
- Out of stock, average day
- 0.0%
- Average rank
- #13in Cats
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 902per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Katalax for Cats products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Trending
90-day click momentumCompetition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
28
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Novartis91%
- AmeizPet9%
- Open — no brand owns it (0%)
Demand
Katalax for Cats search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Katalax for Cats
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
VERY expensive
In my opinion it is very overpriced
Expensive for what it does
Inconsistent quality — new tube smells like soy sauce
My cat did not like the smell
My cats didn't like the smell of this
they were smaller
Its the smallest of tubes possible -
it was quite messy too
It is really disappointing that the quality control or formula is this inconsistent
Love
Works well cat loves it
Is definitely helping our cats
Cats love it
Does the job
Does what it says on the box
Easy
It was a game changer as my cat tends to overgroom due to allergies
Seems to work
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
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£1.2M/yr+16.2%
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£54K/yr+71.7%
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£47K/yr+125.9%
Cat Litter Tray
£4.8M/yr-3.6%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Katalax for Cats questions
Answered from the same tracked data.