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Julius K9 Dog Harness

Fail

The top 5 brands take 100% of clicks, so Julius K9 Dog Harness is a Fail.

Flapen Score
31
31 / 100
Ranks 854 of 875 Pet Supplies niches · −19 vs the category median of 50
Market size
£200K/yr379K searches / yr
90-day growth
-12.2%search demand this quarter
Competition
66%top-5 click share · 2 brands · 15 sellers

Flapen Score

Julius K9 Dog Harness against its category

The dotted line is the Pet Supplies average. Past it, Julius K9 Dog Harness is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Julius K9 Dog Harness market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Julius K9 Dog Harness 379K times last year and spent an estimated £200K. All 2 brands take every click. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 379K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £200K a year.

Searches, last 12 months
379K
Growth, 90 days vs prior 90
-12.2%
Conversion, latest week
2.4%
Market size, estimated
£200Ka year
Peak month
September1.4× the quietest month
Top search term
julius k9 dog harness154K searches a year

02 · Price

A sale here is worth £21.92.

Listings sell for £21.92 on average, from £16.03 to £26.73. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £21.92 that is £5K to £11K a year per listing.

Average price
£21.92inside the $15 to $100 sweet spot
Price range
£16.03–£26.73
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£5K–£11K
Returns
6.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

61% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #50 within Collars, Harnesses & Leads. It carries 27,774 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
94%
Out of stock, average day
4.5%
Average rank
#50in Collars, Harnesses & Leads
Average rating
4.67 starsAmazon United Kingdom average 4.36 stars
Average reviews
27,774per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Julius K9 Dog Harness products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.

£0£20K£40K£60K£80K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

15

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

66%

Top 20: 100%

Open market

0%

  • Julius-K998%
  • Moonpet2%

Demand

Julius K9 Dog Harness search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Prime Day '25Spike '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Julius K9 Dog Harness search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • julius k9 dog harness154K/yr
  • k9 julius dog harness61K/yr
  • julius k9 dog harness small14K/yr
  • julius k9 dog harness medium14K/yr
  • k9 dog harness19K/yr
  • julius k9 dog harness large11K/yr
  • k9 harness21K/yr
  • julius k9 harness26K/yr
  • julius k916K/yr
  • julius-k9 harness8K/yr

Reviews and returns

What reviews say buyers love and hate about Julius K9 Dog Harness

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Quality-Overall”
6.2%of orders come back
“These harnesses are disappointing in quality”
A buyer, on “Quality-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Julius K9 Dog Harness questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data