High Protein Dog Food

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months

54K

Growth, 90 days vs prior 90

-2.2%

Conversion, latest week

7.7%

Market size, estimated

£64Ka year

Peak month

January1.3× the quietest month

Top search term

regal dog food18K searches a year

Listings sell for £15.25 on average, from £4.09 to £30.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £15.25 that is £2K to £4K a year per listing.

Average price

£15.25inside the $15 to $100 sweet spot

Price range

£4.09–£30.01

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

52% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #70 within Food. It carries 412 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

83%

Out of stock, average day

2.9%

Average rank

#70in Food

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

412per listing

Listings tracked

23

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months