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Hairball Remedy for Cats

Fail

Prices span $1.31–$11.40, mostly outside the sweet spot, so Hairball Remedy for Cats is a Fail.

Flapen Score
43
43 / 100
Ranks 664 of 875 Pet Supplies niches · −7 vs the category median of 50
Market size
£125K/yr129K searches / yr
90-day growth
+1.3%search demand this quarter
Competition
77%top-5 click share · 8 brands · 29 sellers

Flapen Score

Hairball Remedy for Cats against its category

The dotted line is the Pet Supplies average. Past it, Hairball Remedy for Cats is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hairball Remedy for Cats market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hairball Remedy for Cats 129K times last year and spent an estimated £125K. The top 5 brands take 91% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

17.6% of searches ended in a purchase last week.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £125K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
+1.3%
Conversion, latest week
17.6%
Market size, estimated
£125Ka year
Peak month
July1.3× the quietest month
Top search term
hairball remedy for cats28K searches a year

02 · Price

A sale here is worth £5.53.

Listings sell for £5.53 on average, from £1.31 to £11.40. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £5.53 that is £6K to £7K a year per listing.

Average price
£5.53under the $15 to $100 sweet spot
Price range
£1.31–£11.40
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
£6K–£7K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Cats. It carries 1,058 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#11in Cats
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,058per listing
Listings tracked
12

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Hairball Remedy for Cats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

£0£13K£25K£38K£50K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

29

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

5%

  • Beaphar37%
  • AmeizPet25%
  • VETIQ13%
  • Scrumbles11%
  • Vet's Best6%
  • Zesty Paws4%
  • Open — no brand owns it (2 brands, 5%)

Demand

Hairball Remedy for Cats search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Hairball Remedy for Cats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hairball remedy for cats28K/yr
  • hairball paste for cats15K/yr
  • cat hairball paste10K/yr
  • cat hairball treatment12K/yr
  • hair ball remedy for cats7K/yr
  • hairball6K/yr
  • cat hairball5K/yr
  • fur ball treatment for cats6K/yr
  • furball treatment for cats5K/yr
  • hairball paste7K/yr

Reviews and returns

What reviews say buyers love and hate about Hairball Remedy for Cats

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall19%−0.09

Cats do not like the taste

Tasteless

it must taste pretty bad

Value For Money16%−0.12

a bit too expensive

On the pricey side

Small bag big price

Functionality-Overall8%−0.08

it doesn't stop fur balls

Doesnt work

hard to tell how effective they are tbh

Durability6%−0.06

I have to break them in half

They didn't last for very long

But in the last few months they seem to have gotten even less desirable

Smell4%

To be honest its a very strong smell

she doesnt like the taste or smell of them

Smells a bit like marmite

Love

Pet Friendly36%

Cats love it

Cats are happy with it

Cat approved

Hair Removal14%+0.82

I think it works to reduce hairball

Effective for hairballd

These hairball relief treats do really work

Quality-Overall9%+0.26

As good as the more expensive brand

Overall, theyve worked well for us and have had a positive impact

Excellent product

Taste-Overall9%−0.09

Taste good

Our cat loves the tastes

Yes my cat like this like a snack

Value For Money6%−0.12

Good price

Good value for money

good value for money

Return

0.0% Return rate 0% Fixable by listing

Leak-Proof100%▁▁█▁▁▁

FAQ

Common Hairball Remedy for Cats questions

Answered from the same tracked data.