Gravy Bones for Dogs
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -8.7% this quarter, so Gravy Bones for Dogs is a Maybe.
- Flapen Score
- 51 / 100Top 44% of 875 Pet Supplies niches · +1 vs the category median of 5051
- Market size
- £342K/yr199K searches / yr
- 90-day growth
- -8.7%search demand this quarter
- Competition
- 54%top-5 click share · 12 brands · 89 sellers
Flapen Score
Gravy Bones for Dogs against its category
The dotted line is the Pet Supplies average. Past it, Gravy Bones for Dogs is stronger. Inside it, weaker.
Market
The Gravy Bones for Dogs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Gravy Bones for Dogs 199K times last year and spent an estimated £342K. The top 5 brands take 85% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 18.8% of those searches ended in a purchase.
Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 18.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £342K a year.
- Searches, last 12 months
- 199K
- Growth, 90 days vs prior 90
- -8.7%
- Conversion, latest week
- 18.8%
- Market size, estimated
- £342Ka year
- Peak month
- November1.5× the quietest month
- Top search term
- gravy bones for dogs109K searches a year
02 · Price
A sale here is worth £9.15.
Listings sell for £9.15 on average, from £1.21 to £28.39. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £9.15 that is £14K to £18K a year per listing.
- Average price
- £9.15under the $15 to $100 sweet spot
- Price range
- £1.21–£28.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £14K–£18K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
62% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #389 within Food. It carries 809 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 62%
- Out of stock, average day
- 13.0%
- Average rank
- #389in Food
- Average rating
- 4.62 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 809per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Gravy Bones for Dogs products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
PEDIGREE BISCROK Adult Dog Treats Multi Mix Biscuits 500g
- Price
- £1.21
- Rating
- 4.7/5
- Reviews
- 3,831
- Age
- 14y ago

Pet Ting Gravy Bones Biscuits Dog Treats 3L Tub
- Price
- £8.52
- Rating
- 4.6/5
- Reviews
- 1,903
- Age
- 5y ago

Pointer - Beef Flavoured Gravy Bones Beefy Dog Treats Tasty Gravy Dog Bones 1.5kg
- Price
- £7.54
- Rating
- 4.6/5
- Reviews
- 3,064
- Age
- 6y ago

Extra Select Gravy Bones Beef Flavoured Dog Treat Biscuits in a 1ltr Bucket (approx 110 biscuits)
- Price
- £3.69
- Rating
- 4.4/5
- Reviews
- 420
- Age
- 5y ago

PEDIGREE BISCROK Gravy Bones Adult Dog Treats Original Biscuits 12 x 400g
- Price
- £17.66
- Rating
- 4.8/5
- Reviews
- 2,925
- Age
- 10y ago
Trending
estimated 90-day click momentum
1x BISCROK Gravy Bones Original Adult Dog Treats Bundle with FREE Dog Tennis Ball | Crunchy Gravy-Coated Dog Biscuits | Training Rewards | Healthy Daily Treats for All Dog Breeds
- Price
- £6.98
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 4w ago

2 x BISCROK Gravy Bones Original Dog Biscuits Bundle with FREE Feeding Scoops with Measurement Markings | Crunchy Dog Treats for Training Rewarding & Everyday Snacking
- Price
- £12.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago

Gravy Bones Dog Treats Original 1.5 kg
- Price
- £11.83
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 1y ago

Gravy Bones for Dogs 1kg | Crunchy Dog Biscuits & Dog Treats | Dog Training Treats for Small Medium & Large Dogs | Dog Bones & Small Dog Biscuits | by Trusty Pet Supplies
- Price
- £9.20
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 5mo ago

Extra Select Dog Treats Beef Gravy Bones for Dogs - Perfect Training Treats for Dogs of All Breeds & Puppy Treats from 12 Weeks - 500g Bag (Pack of 1)
- Price
- £3.31
- Rating
- 4.5/5
- Reviews
- 96
- Age
- 4y ago
Newest
by launch date
1x BISCROK Gravy Bones Original Adult Dog Treats Bundle with FREE Dog Tennis Ball | Crunchy Gravy-Coated Dog Biscuits | Training Rewards | Healthy Daily Treats for All Dog Breeds
- Price
- £6.98
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 4w ago

2 x BISCROK Gravy Bones Original Dog Biscuits Bundle with FREE Feeding Scoops with Measurement Markings | Crunchy Dog Treats for Training Rewarding & Everyday Snacking
- Price
- £12.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago

Gravy Bones for Dogs 1kg | Crunchy Dog Biscuits & Dog Treats | Dog Training Treats for Small Medium & Large Dogs | Dog Bones & Small Dog Biscuits | by Trusty Pet Supplies
- Price
- £9.20
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 5mo ago

Pedigree Biscrok Gravy Bones Original Dog Treats 400g x 2 EPISHED Pack Crunchy Gravy Coated Biscuits Healthy Training Snacks for Dogs Enriched with Vitamins Calcium Omega 3 Tasty Meaty Dog Biscuits
- Price
- £7.60
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 9mo ago

Gravy Bones Dog Treats Original 1.5 kg
- Price
- £11.83
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
89
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 99%
Open market
11%
- Pedigree34%
- Extra Select18%
- Fold Hill13%
- Pet Ting11%
- MALTBYS' STORES 1904 LTD10%
- Trusty3%
- Open — no brand owns it (6 brands, 11%)
Demand
Gravy Bones for Dogs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Gravy Bones for Dogs search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- gravy bones for dogs109K/yr
- gravy bones45K/yr
- dog gravy bones16K/yr
- biscrok gravy bones10K/yr
- pedigree gravy bones6K/yr
- gravy bones for dogs pedigree4K/yr
- dog treats gravy bones4K/yr
- pedigree gravy bones for dogs5K/yr
Reviews and returns
What reviews say buyers love and hate about Gravy Bones for Dogs
We read the reviews and the return reasons for every product selling here.
“Expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gravy Bones for Dogs questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









